Hasselblad has released the second video in its "Hasselblad Home" series where the company is giving a behind-the-scenes look at what it calls "the core of Hasselblad." In it, the company details the design decisions behind the ergonomics, materials, and user interface of its mirrorless cameras.
Hasselblad has started a new series on YouTube that aims to give viewers an inside, behind-the-scenes look at the company's headquarters in Sweden. Its first episode centers around the design philosophy of its X-system of mirrorless cameras, and the thought process behind it.
Hasselblad has just released a significant firmware update for its X1D II 50C and the 907X 50C cameras that adds some important features, including: a distance scale for manual focusing and multiple improvements to the built-in Interval Timer.
If you own a Hasselblad X1D II 50c, 907X Special Edition, or if you ordered the 907X 50C that was released yesterday, you now have some new tethering options. The company has released version 2 of its Phocus Mobile app, making it possible to tether your camera, wired or wirelessly, to an iPhone.
Hasselblad has just released what it's calling "the largest firmware update to any Hasselblad camera at one time," updating the mirrorless medium format X1D II 50C and the 907X Special Edition with several highly-requested features like video recording, focus bracketing, and better white balance tools.
When Sony announced the 61MP a7R IV this week, both presenters were quick to say that the camera's full-frame sensor "rivaled medium format" thanks to its combination of resolution and dynamic range. But was that engineering truth, or marketing speak? Photographer Matt Granger decided to find out.
Hasselblad today announced the new X1D II 50C medium format mirrorless camera, a followup to the X1D, which became the world's first compact medium format mirrorless camera when it was unveiled back in 2016.