pros

Sony’s Mirrorless Cameras are Winning Over the Pros: Bloomberg

The ongoing battle over camera supremacy between Canon, Nikon, and Sony is receiving more mainstream attention in the business world. Bloomberg has published a report on the rise of Sony through its mirrorless cameras and states that Sony is now winning over professional photographers.

7 Reasons I Still Shoot Film in 2018

I've been shooting analog for almost four years now, and all I can say is: analog has truly changed my life and what I think about what it means produce photo imagery. My first deep contact with analog photography was during college, and back then I would never imagine I would be shooting film today, in 2018.

The Best and Worst Ways to Carry Your Camera Gear: Straps, Slings, and More

There are almost as many ways to carry your camera gear as there are photographers, but what are the best and worst options? In this video, TheCameraStoreTV host Christopher Niccolls breaks down the best and worst of camera straps, bags, holsters and more, so you can make the most stylish and secure decision for your gear.

The Pros and Cons Of Speedlight Flash Photography

Lighting is the most important element of a photograph. It is essentially the only thing that a picture is truly made of. And it's the quality and type of light that really sets a picture apart from the masses of imagery, or limits a photo's ability to really captivate an audience.