pricing

Sony Officially Announces the a7II in the US! Will Ship in Time for Christmas

The Sony a7II and its impressive 5-axis in-body stabilization has generated a ton of well-deserved buzz since it was officially announced. There's only one problem: it wasn't officially announced in the US yet.

The main announcement was made in Japan and no US release date and pricing has been available... until today! The news just dropped, and American Sony fans can enjoy Thanksgiving tomorrow knowing they can have the a7II in time for Christmas.

Sigma Slaps a $950 Price Tag on the 50mm f/1.4 Art Series Lens, Shocks Us All

The first reviews have been clear: the Sigma 50mm f/1.4 Art series lens delivers quality on par with the exceptional $4,000 ZEISS 55mm f/1.4 Otus. That's no small feat, but just how impressive that fact was revolved entirely around what the company decided to price the lens. Well the answer is finally official, and it's going to blow some minds.

You'll be able to get Otus-quality PLUS autofocus for, get this, only $950!

Free Pricing Guides Help Budding Photogs Navigate the Business Side of the Industry

One of the challenges if you're just now carving out your niche in this crazy world of professional photography is figuring out how to price your work. How exactly do you determine how much your photos are worth, what expenses can you expect to run into, what contracts are you likely to run into and what exactly do they mean?

All of this and more is explained in a series of free guides that PhotoShelter has released over the course of the last year. Starting with Magazine Photography, then Corporate & Industrial Photography and finally finishing off the series with a guide for Photojournalists.

Impossible Instant Lab Shipping August 29th for $299

When The Impossible Project announced its Impossible Instant Lab back in September 2012, it turned to Kickstarter to raise $250,000 to fund the project. After the Internet got wind of the smartphone-to-instant-photo printing device, the fundraising campaign blew past its goal and ended up with a total of $559,232 from 2,509 supporters.

Today the company announced that the Impossible Instant Lab will be hitting store shelves on August 29th, 2013 for a retail price of $299.

Sigma’s Game-Changing 18-35mm f/1.8 Zoom Lens to Cost Just $799

Sigma shook up the camera world back in April by announcing its new 18-35mm f/1.8 DC HSM lens -- the world's first zoom lens with a fixed maximum aperture of f/1.8. It turns out the revolutionary lens will have a revolutionary price tag as well: the company announced today that the lens will cost just $799.

Adobe Thinking About a Creative Cloud Bundle Geared Toward Photographers

Adobe caused quite an outcry from the photography community yesterday after announcing that its future software offerings will only be available through subscription plans to its Creative Cloud service. The main gripe was that the $50/month cost for all the programs in the CC suite--or $20/month for just Photoshop--didn't make financial sense for independent photographers and smaller photo studios.

Well, the sound of grumbling has reached decision makers over in the San Jose-based company. In a post published on the Photoshop.com blog yesterday, the company revealed that it's thinking about introducing special Creative Cloud packages geared specifically at photographers.

Greentoe Lets You Save Some Dough on Camera Gear by Naming Your Own Price

If you're a frugal photographer who's constantly searching for ways to save some dough when buying gear, you might want to look into the new Los Angeles-based startup company Greentoe. It's a shopping site that's trying to turn the e-commerce world on its head by taking pricing power from merchants and putting it into the hands of consumers.

Basically, it's a site that lets you buy camera gear at prices you want to pay.

WiFi-Only Samsung Galaxy Camera Set to Arrive Later This Month for $450

Samsung did a lot to advance the idea of a "smartcamera" late last year by announcing the Galaxy Camera -- an Android-powered compact camera that looks and feels more like a giant smartphone than an traditional point-and-shoot. However, some smiles turned to frowns when people learned that it would be sold through mobile carriers such as AT&T with 3G or 4G data plans.

If you're one of the frowning photographers, get ready to turn it back into a smile: Samsung has announced the pricing and availability of the new WiFi-only version that it unveiled back in February.

SmugMug Brings the Ability to Price and Sell Prints Back to All Pro Accounts

Subscription-based photo-sharing service SmugMug caused a lot of grumbling back in August by effectively raising raising prices by 67% for Pro members who wanted to retain all of their existing features. Members who didn't want to pay double their membership costs could stay at the same rate but lose their ability to price and sell prints. The story and reaction was strikingly similar to Netflix's poorly-received pricing change enacted earlier this year.

That Cheap Photo Job Will Be the End of Your Career

One of the most difficult things I found at the beginning of my professional career was discussing money. I’d happily accept anything that came my way and was pretty short-sighted at the implications it had, not only for myself but the local working community and the economics around that.

Adobe Announces CS6, $50/Month Cloud-Based Subscription Service

Adobe is currently holding the launch event for the highly anticipated Creative Suite 6 in San Francisco today, making it a big day for Photoshop enthusiasts everywhere. Official release will be coming "within 30 days" according to Adobe, but the event has revealed enough to whet our appetites and give us some pricing options we can chew over.

Nikon Prices May Increase Next Week Due to New Unilateral Pricing Policy

According to Nikon Rumors, Nikon has introduced a new Unilateral Pricing Policy on DSLR gear sold in the US that will take effect on October 16th. Saying that the policy is "designed to allow customers to make purchasing decisions based on service provided and not have to worry about hunting for a better price", Nikon plans to withhold sales to any store caught pricing equipment below "national prices" that the company will set for each product.