Nikon Debuts Cheaper and Faster Nikkor Z 50mm f/1.4 Prime Lens
Nikon announced the Nikkor Z 50mm f/1.4, a lightweight and affordable fast prime lens for Nikon Z system mirrorless cameras.
Sony’s New 85mm f/1.4 GM II Lens Is Lighter, Smaller, and Much Faster
Continuing its pattern of significantly updating its G Master lens lineup, Sony has unveiled the FE 85mm f/1.4 G Master Mark II portrait prime. The lens promises a lighter design, improved image quality, and swifter autofocus.
7Artisans Launches $299 85mm f/1.8 AF Lens for Full-Frame Sony Cameras
The 7Artisans 85mm f/1.8 AF lens for full-frame E-mount cameras is available now for just $299, making it among the most affordable 85mm prime lenses for Sony mirrorless cameras.
Meike Brings Its Very Affordable $170 50mm f/1.8 AF Prime Lens to L-Mount
Earlier this year, Chinese lens maker Meike announced a 50mm f/1.8 AF lens for full-frame E and Z-mount cameras. The affordable $170 prime lens is now coming to L-Mount cameras, including those made by Panasonic, Leica, and Sigma.
7Artisans’ 50mm f/1.8 Prime Is an Affordable Choice for Nikon Z Cameras
Alongside its new 27mm f/2.8 lens for APS-C E-mount cameras, 7Artisans has released its affordable 50mm f/1.8 prime lens for Nikon Z mount.
TTArtisan’s New AF 56mm f/1.8 Lens for APS-C Cameras Costs Just $158
After some teasers on Chinese social media late last year, TTArtisan has released the AF 56mm f/1.8 prime lens for APS-C mirrorless cameras.
The Compact Viltrox 56mm f/1.7 Portrait Prime Costs Only $139
Chinese lens company Viltrox, known for its impressive and affordable lenses, has unveiled the 56mm f/1.7 compact prime for APS-C mirrorless cameras.
Viltrox to Launch Four New Lenses, Including First ‘LAB’ Prime: Report
Reports out of China suggest that Viltrox is preparing to launch four new prime lenses, including its first LAB series prime lens, a new product line that promises pro-level image quality.
The new Fujifilm GF 55mm f/1.7 R WR is a Super-Fast ‘Normal’ GFX Lens
Over two years after appearing in a Fujifilm GFX System lens roadmap, the Fujinon GF 55mm f/1.7 R WR lens is finally coming.
The Meyer Optic Görlitz Biotar 75mm f/1.5 II Promises ‘Sought-After’ Bokeh
Meyer Optik Görlitz has announced that the Biotar 75mm f/1.5 II is now available. This is a new edition of what the company says was a world-famous lens that delivered one of "the most sought-after bokeh" in the world.
Viltrox’s 75mm f/1.2 is Now Available for Sony and Nikon Cameras
Viltrox has released the 75mm f/1.2 lens it originally launched for Fujifilm X-Mount in both Nikon Z and Sony E mount variants.
Sony’s New 50mm f/1.4 GM Lens is ‘Smallest and Lightest’ in its Class
Sony has announced the new Sony FE 50mm f/1.4 GM lens, a standard prime lens that Sony says is perfect for portraits, travel, street, and video.
The Viltrox AF 75mm f/1.2 is a ‘High-End’ Portrait Prime for Fujifilm X
Viltrox is aiming at high-end, professional photographers with its new "Air Cutter" AF 75mm f/1.2 lens, a large aperture portrait prime designed for Fujifilm X-Mount.
Yongnuo Launches 85mm f/1.8 for Nikon Z Mount in China
Yongnuo has announced a new autofocus-quipped YN85mm f/1.8 for Nikon Z-mount cameras in China that is very inexpensive given the performance the company promises photographers can expect.
Viltrox Unveils 85mm f/1.8 Autofocus Lens for Canon RF Mount
Viltrox has announced a new 85mm f/1.8 autofocus lens for Canon RF mount, making it the first lens the company has produced for Canon's mirrorless cameras that features autofocus.
Yongnuo Unveils the YN 85mm f/1.8R DF DSN Lens for Canon RF
Yongnuo has announced the YN 85mm f/1.8R DF DSM mirrorless lens for Canon RF mount. The company claims that while the lens boasts a small and lightweight body, it does not skimp out on quality performance.
TTArtisan Launches 90mm f/1.25 Lens for Leica M-Mount
TTArtisan has announced a new Leica M-Mount rangefinder lens that, even upon close inspection, looks remarkably similar to a Leica optic. The company promises smooth transitions between objects and bokeh for a "dreamy picture" with ideal depth of field and background blur.