Shooting Vintage Car Lifestyle Photos for Self-Promotion

I do a lot of automotive lifestyle personal projects that I use for self-promotion and am constantly on the hunt for new ideas. A friend of mine recently turned me on to Turo, an app for peer-to-peer car rentals. In the past, you had to hire a picture vehicle company to get vintage cars for shoots, and those can be really pricey and are severely limited in terms of how far you can drive the car.

BTS: Shooting Lifestyle Photos for Jeep on 35mm Film

Los Angeles-based photographer Dave Hill was recently commissioned to shoot a print campaign for the 2015 Jeep Wrangler. He ended up doing most of the shoot on 35mm film after doing some test shots on digital.

The 10-minute video above is a behind-the-scenes look at how the photos were made.