apple

Real-World Test: Photoshop for Apple Silicon is Really, Really Fast

Earlier today, Adobe finally released the full-blown non-Beta version of Photoshop for Apple Silicon, and we got a chance to test it out. I won't beat around the bush: the benchmarks are really impressive, matching or outperforming Intel-based computers that cost two to three times as much.

Apple Has Confirmed That it is Discontinuing the iMac Pro

Over the weekend, MacRumors noticed that Apple had placed a "While supplies last" tag on the iMac Pro product page and removed custom configurations, a sign that a product is about to be discontinued. A day later, Apple confirmed it: the iMac Pro is on its way out.

Apple M1 Mac mini Review: The Best Mac for Most Photographers

When Apple debuted the M1 system on a chip (SOC), it released three computers equipped with the same CPU/GPU/RAM combo: the M1 MacBook Air, the M1 MacBook Pro, and the M1 Mac mini. It might seem like this makes for three redundant options, but after reviewing the MacBook Pro and spending a month with the new Mac mini, I can confidently say that the Mac mini is the best choice for the majority of photographers. To explain why, I need to turn to economics.

Canon’s New App Culls Photos with Artificial Intelligence

Canon has announced the Photo Culling app, the company's new software for iOS that is built on a newly-announced proprietary artificial intelligence. Canon advertises its new app as a "digital photo assistant" to help select your best images based on four key parameters.

5 Things You Should Know Before Buying the Apple Pro Display XDR

When Apple unveiled the Pro Display XDR in June of 2019, I'll admit that I drank the cool-aid in big refreshing gulps. From design to execution, I had every reason to believe that this monitor would change the creative landscape, bringing reference displays in a price range attainable by mere mortals. But one year and 7 months later, as I sit staring at my very own review unit, I've had to temper my enthusiasm with a small dose of reality.

Friends Brought Together by an Automotive Campaign

If there was a theme in automotive advertising photography for 2020, it would be minimalism. This not only applies to aesthetics, but also (and more importantly) to production.

Yes, the M1 MacBook Pro Really is THAT Good

Right before Christmas, PetaPixel published its review of the M1 Macbook Pro, heaping praise upon the new computer, saying it was "much further ahead than anybody expected." That review isn't alone: in this 17.5-minute video, Linus Tech Tips finds even better performance.

Understanding Apple ProRAW

My name is Ben Sandofsky, and I'm the co-founder and developer of Lux Optics. We make Halide, the most popular RAW camera for iPhone, so when Apple revealed their new ProRAW image format, we were beyond excited.

Apple Silicon M1 MacBook Pro Review: This Changes Everything

On January 15th, 2008, Steve Jobs pulled a MacBook Air out of a manila envelope and changed laptop computers forever. Blink and you might have missed it: the instant when an entire industry shifted to accommodate a new breed of device that made more sense to more people. And last month, Apple had the audacity to do it again.