Che Guevara Dog Image Sparks Rights Battle and Large Settlement

Alberto Korda‘s iconic photo of Che Guevara, titled “Guerrillero Heroico“, is constantly at the center of copyright battles, with Koda’s daughter Diana Díaz even licensing the image for branded products in order to fund the legal fights. The latest case involves a London gift company, takkoda, which recently began selling products featuring a dog Photoshopped to look like Che in Korda’s photo. The designers insist that there was no copyright infringement but, rather than risking a prolonged legal battle, the gift company decided to settle out of court. Though the amount of the settlement was not made known, it’s estimated to be in the tens of thousands of dollars.

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