PetaPixel

Olympus PEN Commercial with a Twist

Olympus’ new commercial for the Olympus PEN E-PL1 is pretty typical, except that it has an interesting twist at the end. It’ll probably make you want to watch the commercial twice.


 
  • http://ranger9.net Ranger 9

    The “twist” didn't do much for me, but conceptually this is a VERY odd commercial — with the photographer walking right past and ignoring all kinds of interesting subjects while yakking about her camera! Perhaps the ultimate appeal to gearheads?

    “The most amazing thing?” That a stylist didn't tell the model how chunky that outfit made her legs look!

  • http://www.petapixel.com Michael Zhang

    Yeah I did notice the fact that she wasn't shooting anything =)

  • http://mute.rigent.com Miles

    Nikon started this afaik, shooting a commercial on their first DV DSLR. Since then I think every company has done it.

  • http://www.petapixel.com Michael Zhang

    Oh, right… They also did it for the F5 video that we featured some days ago: http://www.petapixel.com/2010/05/01/nikon-f5-sl

    Forgot about that one. Haha.

  • macss25

    Who's the girl in this commercial???

  • Speer

    To me, this is what commercials are all about: entertainment, demonstration, and evidence with a twist.

  • Johnny Appleseed

    what band is playing the background music?

  • AMAZING

    AMAZING!!1! Not really though, 'amazing' is the most overused word today. Leave it to the marketing dept to go hog wild with that data. AMAZING!!1!

  • Jamie Morrison

    that's the whole point, retard.

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  • roadjoc

    Chunky legs? Are you gay? Her legs is what’s amazing

  • roadjoc

    Chunky legs? Are you gay? Her legs is what’s amazing

  • SHEF

    I disagree strongly with the comment by Ranger. Her legs are gorgeous, not at all chunky !!

  • SHEF

    I disagree strongly with the comment by Ranger. Her legs are gorgeous, not at all chunky !!

  • CARTOONMAN

    THAT GIRL HAS GREATTTTTTTTTTT LEGS!!!!!!!!!

  • junebug

    Her torso might be a little chunky, but her legs are on point! Is there a camera in the commercial?

  • junebug

    Her torso might be a little chunky, but her legs are on point! Is there a camera in the commercial?

  • http://www.hotelsanddeals.com Hotelsanddeals

    Yes, I agree here legs are saggy and chunky.

  • grapefish

    She convinced me to buy the Olympus Pen, and I did. And I love it! Also love her legs.

  • Kaweeeeeee

    I won this through a promotional night at work… and i’m selling it on because I would much rather have a G2 or an NEX 5. Can’t wait to get rid of it!

  • Chuck

    Anyone who says anything negative about that woman’s legs is either gay or a jealous woman.

  • Chuck

    Anyone who says anything negative about that woman’s legs is either gay or a jealous woman.

  • Chuck

    Anyone who says anything negative about that woman’s legs is either gay or a jealous woman.

  • wowza

    WTF, her legs are perfect!! The person who said otherwise either is a troll or extremely gay.

  • Pdmnpete

    Beautiful legs, full and enjoyable. I love them. What’s her name!!

  • Pdmnpete

    Need more models with legs like these, real men love them…not gays!!

  • David Ollie

    OMG what legs!!!
    If Olympus included her name and a photo shoot of her with the camera, I’d buy it. Very amusing how she doesn’t notice all the stuff going on around her. It’s like the first half dozen times I saw the comercial, I didn’t even notice the camera!

  • David Ollie

    OMG what legs!!!
    If Olympus included her name and a photo shoot of her with the camera, I’d buy it. Very amusing how she doesn’t notice all the stuff going on around her. It’s like the first half dozen times I saw the comercial, I didn’t even notice the camera!

  • David Ollie

    OMG what legs!!!
    If Olympus included her name and a photo shoot of her with the camera, I’d buy it. Very amusing how she doesn’t notice all the stuff going on around her. It’s like the first half dozen times I saw the comercial, I didn’t even notice the camera!

  • QueenShit

    I think everyone who is commenting on her legs is a fucking idiot. Who the fuck cares….this camera seems pretty fucking sweet.

  • QueenShit

    First of all. This commercial is about the camera. Second of all who ever called her fat is a fucking ignorant human being. Third of all that idea that if a woman calls another woman ugly it’s because of jealousy is true but not always. Not all the time that a girl calls another girl ugly it’s because of jealousy, it is just simply because she really does not think the other girl is attractive. When I say I don’t think a girl is all that great…….it’s because I really think she’s not that great. I see a beautiful girl I say it as is. End of story. And lastly
    yeah the media needs to feature people of a range of body types because that’s how reality is, however I HATE HATE HATE when people try to bring down thin or skinny people saying things like “thicker is better” or blah blah it’s like shut up some of us are naturally skinny. Nothing we can do about it. Stop hating too. Like if all chicks need to have huge asses and boobs. Nah….I love myself and I’m slender and petite and I also think thicker is just as beautiful.

    And IF in fact this Camera can film with that kind of quality. I’m buying it Next week.

    If it doesn’t I’m taking that shit back to best buy and shoving it up some ones ass.

    =D

  • M A Ranger

    think about that you bought a camera just because of legs on TV.Nice job at proving that people are as dumb as the elite think we are.

  • M A Ranger

    You should walk alone in the street whit a shirt “I’m whit stupid”.

  • Twobrownies2

    I want to know this girl’s name.  Somebody help!

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  • http://twitter.com/Wallerus Sam Wallace

    Commercial was good, and the camera is a nice one. Video quality, if all shot on that cam was a great. However! The example shots looked like crap, did anyone else not see it? Not the best examples IMHO. Pro Quality???

  • coyo

    Who did she do to get the job ?

  • http://www.facebook.com/AdamThirsk Adam Thirsk

    Her name is Ivy Khan

  • Marksf

    I’ll bet you’re a fat asshole.

  • Marksf

    I’ll bet you’re a fat asshole.