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PlayMemories Teaser Site Offers Glimpse into What Sony Camera Apps Will Be Like
We're in the year of the camera's app. Not the camera app, which you use on your phone, but the camera's app, which is found on your camera. A boatload of new cameras this year will have Internet connectivity and app support built right in, giving photographers access to all kinds of custom features and functions that weren't easily available in the old age of cameras.
While Android is one of the big operating systems manufacturers have gravitated towards, Sony has decided to go the Sony way and make its system proprietary. Instead of running Android, the Sony NEX-5R and the NEX-6 will offer apps through the PlayMemories ecosystem.