firmwareupdates

Is Fujifilm Losing Its ‘Kaizen’ Mojo?

After launching its X-Series line of cameras with the X100 back in 2011, Fujifilm began developing a reputation for 'Kaizen' (literally "change good" in Japanese), or pushing out frequent major firmware upgrades that breathe new life into older cameras.

Leaked Nikon Press Release Reveals New Program of Advanced DSLR Firmware Updates

Fuji has generated a great deal of customer loyalty and satisfaction with its "Kaizen" ("change good") policy of frequent and significant firmware updates that beef up existing cameras with exciting new features. Nikon may soon follow suit.

An apparently leaked press release suggests that Nikon will soon be launching a new program that gives Nikon DSLR owners the ability to download "advanced firmware updates" that add "new functionality" to their cameras.

Fujifilm’s Frequent Firmware Updates and the Philosophy of Kaizen

The Japanese philosophy of Kaizen, literally "change good," is at the heart of many a successful company. It represents a dedication to constant change for the better, and is famously used by Toyota on their assembly lines, where employees are encouraged to point out issues and suggest improvements.

But car companies aren't the only ones that employ the idea of Kaizen; the philosophy may also be at the heart of Fujifilm’s habit of constantly improving its cameras with firmware updates.