Director Max Lanman‘s girlfriend recently needed to sell her 1996 Honda Accord. To help her out, Lanman put his skills to use and made this amazing car commercial that’s fit for TV — except, it’s for a single used car.
The project required an entire creative team: in addition to Lanman writing and directing the spot (as well as piloting the drone, editing, and creating foley sounds), there was a cinematographer, actress, voice artist, stunt driver, composer for an original score, and sound designer.
“A huge thanks to Carrie for letting me do this, even though it took me a lot longer than I had planned,” Lanman says.
So far, it seems Lanman’s project is more than accomplishing its purpose. The video has gone viral and is one of the top trending videos on YouTube, and the car’s price has already exceeded $20,000 on eBay with over 80 bids and nearly a week remaining…
According to the Kelley Blue Book, this car is worth around $1,500 — assuming it’s in fantastic condition.
And that, ladies and gentlemen, is how you use your creative skills to help sell a used car (for the price of a new car).