Round 2: Nikon Releases Another Teaser for Its Upcoming Retro Full-Frame

Whether or not the camera will live up to the hype, we won’t know until we’ve gotten our hands on it. But if there’s one thing Nikon is doing right regarding the soon-to-be-released retro-styled full-frame, it’s building a crap load of hype.

We’ve already had one teaser trailer (which you can watch here), and now, Nikon has released another, this one giving us tantalizing split-second glances of the camera that we didn’t see at all in the previous ad.

Here are a couple of shots of the camera — supposedly named the “Nikon DF,” not D4H as previously reported — we pulled out of the video (click the photos for higher resolution):



This obviously isn’t the first teaser, and if the description is to be believed it won’t be the last either. The video is described as another chapter in “a series of short movies depicting a photographer roaming through Scotland with a camera as his only companion.”

It goes on to talk about a journey of self-discovery, but if we’re being honest, the most compelling part of the ad (at least for most people) seems to be the slow journey of discovering the Nikon DF on the way to its rumored November 6th release. So stay tuned, chances are we’ll be seeing more sneak peeks like this over the course of this week.

To see a list of rumored specs for the upcoming shooter, check out our previous coverage by clicking here. And if you want to see the first teaser, click here.

(via Nikon Rumors)

  • Jonathan Maniago

    “Pure Photography”, huh? Makes me wonder how purists would react if they find a full-auto mode on this thing.

  • Hynee

    You can see a straight lined pentaprism hump at the 9 second mark, otherwise it has the same grip and front buttons as a modern Nikon DSLR. The 50/1.8 has a silver ring around it too, like old manual focus 50mm lenses.

  • John

    Looks like another big DSLR to me, very disappointed

  • Michael

    Where will Nikon fall on the honesty line? I’m just going to wait and see on this one and try not to speculate too much. Recent Sony FF rumors turned out to be pretty good, but when Leica tried this same approach last spring, teasing a basic M camera and delivering a fancy point-and-shoot, it was a clear bait-and-switch.

  • Zos Xavius

    the grip looks very much like a modern dslr. I was hoping for a true F3 with a digital sensor inside. This just looks like a regular dslr with some retro touches. Meh. I could be totally wrong when I see a real picture of it, but so far, unimpressed.

  • Stan B.

    Side boob.

  • Mescalamba

    As long as its made with “Manual mode” in mind, not “Auto everything” then there is no issue. M9 or M-240 can work except AF, very “auto” too.

    Issue today isnt that cameras have “auto everything”. Issue is that they are made to be used in that mode 99% of time. If you made camera reverse, that is mainly “manual everything” and it can also do “auto everything”, then you have probably winner for that kind of photographers that prefer it this way.

    Me for example.

  • Shane

    Side boobage looks big.

  • harumph

    So it’s about the size of a D600/610, but it has a D4 sensor and no video capabilities. And it will likely cost as much as the D610. What’s the point of this again?

  • 4353453

    boah mirrorless.. big deal.. will not make you images one bio better.
    gear freaks… pfhhhhh

  • r5345353

    it has a retro design. gear freaks who talk all day about cameras but never shoot anything for weeks will love it.
    looks neat on the shelf…..

  • 23446688979

    Good one!

  • Terry Payton sympathizer

    There are ZERO people that would pay 3k for a full-auto only camera haha. I wouldn’t worry about that.

  • cherilyu175

    Looks like another big DSLR to me, very disappointed

  • Stan B.

    Coming Soon: Cleavage!

  • faloc

    apparently u havent seen what a big DSLR is

  • faloc

    GO AWAY! Spambot

  • faloc

    there are always rich idiots in the world that would xD

  • Genot

    Sounds like he says “on gray shorts, the wool is everything”.

  • Yannick

    put a D4 sensor and a very quick AF (the big problem of nikon …) and I’ll get one!! I don’t care about videos but the AF must be top notch and the camera at least APS-C …Full-Frame would be better. Sadly Nikon seems to be unable to offer a camera with a quick focusing system :( ….I own the D800 so I know what I’m talking about!

  • Genkakuzai

    What in earth are you talking about? Not sure what planet you’re living on, but on the one I’m on Nikon has zero issues with slow AF. Plenty of action photographers using Nikon, AF speed sure seems fast enough for them. I most definitely haven’t experienced it as slow either.

  • Monteraz

    No, you dont know what you are talking about. Learn to use your camera, first.

  • Crabby Umbo

    Of course, for those who don’t know anything (and most everyone on these sites who really isn’t a professional and never made their sole living at it), most professionals are NOT multi-frame sports shooters, and have been clamoring since day one for a digital camera no more complicated that a Hasselblad 501, Nikon F3 or Canon F1, just with the film chamber removed and a digital chip in there instead. Hope this is what Nikon has in mind, because we already have generations of digital cameras designed by engineers without consulting, or listening to “real” photographers, and if this is just another of the same, it’s going to be a s**t-storm media disaster for them

  • Yannick

    Okay, my bad, I meant the live view AF. It’s always hunting …

  • Alan Klughammer

    What exactly were you expecting? DSLRs, and film SLRs before them, have not really changed in appearance since the 1950s.

  • Alan Klughammer

    If this camera doesn’t have video, it may not even have live view… That is not a bad thing. I would give up live view for a small light FM style camera.

  • harumph

    I don’t know why anyone would hope for a D4 sensor when a D600/610 sensor exists.

  • Yannick

    they are talking about a mirrorless camera, so you might need an evf …

  • Yannick

    better iso… but you are probably right, they will use this instead of the D4 one. Maybe they will offer it with a 36 mp sensor …

  • Alan Klughammer

    That is a heck of a shutter sound for a mirrorless…

  • Felipe_Paredes

    I totally agree with you, except for that douche condescending way you use …

  • Felipe_Paredes

    if works with Ai lenses i will love her.

  • flightofbooks

    the ability to make usable images in a dark forest with limited moonlight.

  • flightofbooks

    how about a d4 season for less than half the price of a d4?

  • kassim

    I have one retro camera.. on a shelf. And it looks great. Really.

  • Kaybee

    It looks chunky from the side but keeping my hopes high… If it has the Nikon F mounts and accepts all the AI lenses then it will be something interesting to look forward to…


    2750 dollar.. nikon.. what a bunch of morons….LOL

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