PetaPixel

Shutterfly Accidentally Sent Out Newborn Congratulations to Random Users Today

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Oops, talk about an embarrassing technical glitch. Earlier today, hundreds of random Shutterfly users received an email with the subject line “Congratulations on Your Bundle of Joy”… which would have been a sweet gesture… if these people had actually had a baby recently.

It turns out the email was sent out to many users by accident, and so instead of wondering how Shutterfly knew they had just had a baby, people wondered if Shuttefly knew something they didn’t… or worse, called out Shutterfly for reminding them that they couldn’t have kids.

Here are a few of the tweets people posted regarding the incident:






To their credit, Shutterfly did apologize. In fact, in addition to releasing an apology tweet of their own (seen below) they actually took the time to apologize to many of the offended tweets individually.


It’s an embarrassing mistake that clearly caused some very serious offense for at least a few people, but it seems they handled it as well as they could have given the situation.

In the meantime, just keep in mind that if you received a congratulations from Shutterfly today, it doesn’t mean your significant other isn’t telling you something… it’s probably just a technical glitch.

(via Gizmodo)


 
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  • Andy Austin

    Before anyone makes fun of the people who were offended by this.. think about those suffering from infertility or had a newborn pass away, etc.

  • Juan Bautista

    This is nothing. Do not take it personal!

  • Michael Novik

    Yepp… Got it!

  • CrackerJacker

    I got one of those. I hope Shutterfly is going to pay for the reversal of the quickie divorce I got! (How could she keep her pregnancy from me!?!)