Zeiss is nothing if not consistent. The Otus ML lenses bearing the illustrious blue Zeiss badge have always unapologetically strived to make optical lenses the old-fashioned way.

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GoPro has published a second look at its upcoming "new generation" of camera which features the new GP3 processor and is expected to launch sometime in the next few months.

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Last September, Genki announced a Kickstarter for the ShadowCast 3 and the Covert Dock 3, pitched mainly as a way to play console games through a laptop computer. While that remains the primary function, it's a surprisingly versatile system.

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Although the plan had been for NASA Artemis II astronauts to bring just Nikon D5 DSLR cameras with them to space, last-minute requests by the crew helped get a Nikon Z9 aboard Artemis II before it launched into space yesterday.

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Tokina was a significant name in lenses during the DSLR era, but photographers could be forgiven for thinking the company had given up on photography due to its lack of new lenses in recent years. However, Tokina is not gone. In fact, the company is working on its next lens right now, promising that it will be "one lens like no other."

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In all my time reviewing cameras, I've come across some hidden gems, but also some real dogs. Today we are going to be talking about the latter. I want to give some dishonorable mentions to some of the worst-designed cameras throughout history.

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As expected, there have been a lot of April Fools' Day pranks in the photo industry today. Mixed in with the standard goofy and funny joke products, like ISO 0 film, a helium-filled camera backpack that weighs nothing, and a film roll with a different film emulsion for every frame, is Thypoch's camera idea that seems like it might not be a joke at all.

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Photographer James Warner, known for his excellent YouTube channel, snappiness, loves weird digital cameras. His latest acquisition is a bizarre but fun relic, the Sony C200X digital passport system camera. This chunky silver digicam from 2003 has a vertically oriented sensor, a huge on-camera flash, and is designed to permanently live in an administrative office. It exists solely to shoot passport or ID photos and works alongside an accompanying Sony thermal printer.

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Godox continues to expand its accessible lighting ecosystem with the release of the Litemons LE200D Daylight LED Monolight, a compact yet powerful fixture designed for creators who prioritize output, simplicity, and value. Positioned as a daylight-only alternative within the growing Litemons lineup, the LE200D delivers impressive brightness and modern control features at a notably aggressive $190 price point.

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Happy World Backup Day! Yes, it’s a real holiday, and your reminder to finally back up your work. Most of these deals are today only, so it’s a good time to act fast and save while getting your files properly backed up.

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Photography is among the best and most fun ways to enjoy nature. However, for many, the physical demands of outdoor adventures can be too much, forcing people to stay home or stick to only the most accessible, often overcrowded, photo spots. That's where Vastnaut comes in with the Vastnaut One, the world's first AI-powered 4x4 wearable exoskeleton. It works with your body to reduce stress and enable you to go farther and explore places that you otherwise couldn't.

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A new accessory aimed at streamlining studio organization brings a modular approach to lens storage. The OPC Lens Dock-E is a wall-mounted system designed specifically for Sony E-mount lenses, offering a structured way to keep optics visible, protected, and within easy reach.

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Tamron is focused on making lenses that no other manufacturer does. A consequence of this is that Tamron makes a lot of zoom lenses, although the company reiterated to PetaPixel at CP+ 2026 that it is not opposed to making new prime lenses, but it needs to be the right prime, a unique offering.

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Thypoch, known for its classically-inspired manual focus prime lenses like the Simera 28mm f/1.4, Eureka 50mm f/2, and most recently, the Ksana 21mm f/3.5, has unveiled its next project: an autofocus-equipped 24-50mm f/2.8 zoom lens. This is a very bold new chapter for the upstart Chinese lens company.

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Earlier this week, Panasonic unveiled the Lumix ZS300, also known as the TZ300 in some markets. The new compact camera is nearly identical to its predecessor, released in early 2018, except for one big thing: the ZS200's electronic viewfinder has been removed, replaced with nothing but more plastic. There are logical explanations for this, but they do little to stop me from disliking the change.

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An ultra-wide lens is not something I often reach for. They can be useful as interior architecture lenses, for capturing dramatic vistas, and even for the occasional shot on the street, however, I usually find the propensity of the lenses to capture so much in the frame a tricky proposition.

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Mint Camera has announced the Sharpa Lens, a newly-designed replacement optic for the Polaroid SX-70 that it says is "the sharpest lens ever made" for the instant camera.

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Nikon's original Nikkor Z 24-70mm f/2.8 S and Nikkor Z 70-200mm f/2.8 VR S lenses were already superb when they were released in 2019 and 2020, delivering great optical performance and dependable autofocus inside a well-designed chassis. However, much has changed in lens design in the years since, and Nikon's even better, significantly lighter 24-70mm f/2.8 S II and 70-200mm f/2.8 VR S II zooms reflect multifaceted technological advancements.

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Spring is a busy time for photographers, and with World Backup Day coming up on March 31, there’s no better moment to stock up on memory cards. Prices have risen recently, but today’s deals give you a chance to grab top-quality SD, microSD, and CFexpress cards at meaningful discounts.

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The global shortage of solid state memory has claimed its first photographic victim, as Sony has announced that it is suspending fulfillment of all orders for nearly its entire SD and CFexpress memory card product lines.

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