X-T1

It's hard to look at the Fujifilm X-T10 without thinking of the company's success with the X-T1. Essentially, the X-T10 is a baby X-T1 with its identical 16.3 X-Trans CMOS II sensor, DSLR body style, and real-time 2.360K-dot OLED EVF. Of course, for nearly $400 less than the X-T1, we're expecting there to be a few compromises with the X-T10. Join us as we take a closer look at Fujifilm’s newest camera to see whether it is worth the price tag.

There's a good chance you're sick of reading about Fujifilm this week. But with the fever-pitch buzz surrounding the release of the X-T1, it's not often that we consider the business behind these popular cameras.

Let's take a moment to reflect on the unique history of the Fujifilm X-Series, and the ways in which it reinvigorated both the company that created it and the camera industry as a whole.

Will Fujifilm have anything left to say when it actually announces the X-T1 next week? Given the number and detail of the leaks we've seen appear ever since the company teased the camera earlier this week, we're not entirely sure.