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Photographer Accuses B&H of ‘Bait and Switch’ After $7,100 Mistake

Camera gear retailers almost always have legal disclaimers that protect them from major pricing mistakes -- if a $10,000 item is accidentally priced at $10, the order can be cancelled and there's no obligation to honor the order and take a huge financial hit.

But, as one photographer just found out, pricing errors can sometimes hurt quite a bit. He's accusing photo megastore B&H of a "bait and switch" move after a $7,100 mistake involving a Hasselblad camera kit.