This is the First Magazine Ad for Kodak Film in Many Years

In the heyday of film photography, Kodak was a major advertiser in magazines -- people flipping through all kinds of publications would see ads for its film. But over the past several years, both the camera film and the magazine industries have struggled to adapt to a changing and increasingly digital world. So news of a new Kodak film ad in a print magazine may seem anachronistic, but it's real.