Commercial photography is as saturated a marketplace as any these days. With such stiff competition, it’s no wonder brands are raising the bar on those of us trying to break our way into the industry. No experience? No thanks.
Karl Taylor, a photography educator, has published this 10-minute video that explains why hiring an assistant is one of the best investments of capital any photographer who is serious about growing a business can make.
It's common knowledge that being an artist—and trying to turn art into a profitable career—is one of the most challenging pursuits a person could undertake. But for many artists, there is no other option than to make it work, one way or another.