This 360° Action Cam is Kodak’s Interesting Response to the GoPro


Kodak, or rather JK Imaging pretending to be Kodak, recently launched a new entry into the action camera market. It’s called the Kodak PixPro SP360, and its intriguing form factor and lens allow it to capture 16-megapixel photographs and 1080p video with a 360º field of view.

The SP360 action cam pairs with your iOS and Android devices via WiFi and a proprietary app that allows you to not only use your phone as a live view screen, but also choose how the 360º image you’re capturing will be displayed.

The view options are ring, dome, front/rear 180º shots, 360º panorama and globe, each of which provide their own viewing experience.



You can also enable a number of dedicated camera modes, including motion detection, time-lapse and a 10fps burst mode, all of which is stored on a MicroSD card that you must provide. Additionally, the SP360 comes with a dustproof and waterproof case, which will hopefully survive the beatings your adventurous antics will dole out.

Below is a video of the SP360 partaking in some underwater action:

To find out more or pick up a Kodak PixPro SP360 of your own for $350, head over to the Kodak website by clicking here.