How the Photographer Rankin Transformed a Whisky Maker’s Image
Famed British photographer Rankin, well known for his portraits of the late Queen Elizabeth, recently worked with Glendronach on its ambitious whisky rebranding project.
Famed British photographer Rankin, well known for his portraits of the late Queen Elizabeth, recently worked with Glendronach on its ambitious whisky rebranding project.
Though they may look like a faraway planet, these remarkable photos are actually of the bottom of a whisky glass.
For the past 10 years, the famous Scotch whiskey distillery The Macallan has been releasing limited edition whiskeys in a Masters of Photography series. For its latest edition, Macallan collaborated with the prestigious Magnum Photos cooperative.
Since 2008, the famous scotch whiskey distillery The Macallan has been slowly releasing a limited edition series of whiskies called Masters of Photography. Each of the editions involves a partnership with a famous photographer as a way to feature their work.
Photographer Ernie Button has a unique project called Vanishing Spirits in which he photographs the bottom of Scotch glasses once the whisky has evaporated way. The residue creates textures and colors that make the photographs look as though they're images of otherworldly planets.