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Despite plenty of opinions out there saying that stills photography is dying and video is taking over, one metric at least seems to disagree: ad revenue. According to reports, the world's largest photo sharing site (Instagram) out-earned the world's largest video sharing platform (YouTube) by a lot in 2019.

From the beginning of its "experiment" with hiding likes, Instagram has maintained that the move is meant to improve users' mental health. But according to three former Facebook employees, there's another, more selfish reason why the photo sharing app is making this change: it'll get you to post more often.