Panasonic has added two much-anticipated lenses to its "S Pro" lineup of L-Mount lenses for the full-frame mirrorless Lumix S1, S1R and S1H cameras: The Lumix S Pro 70-200mm f/2.8 O.I.S. and the Lumix S Pro 16-35mm f/4.
Tokina has unveiled a new APS-C lens for Canon and Nikon DSLR shooters. The redesigned Tokina ATX-i 11-16mm f/2.8 CF zoom lens tries to hit the trifecta: a fast, ultra-wide angle zoom lens that's also affordable. Something we don't see too much of.
I’ll begin by saying that I don’t only shoot with zoom lenses. I should also add that what I’m about to say is perhaps most relevant to other wedding photographers, particularly those shooting in a documentary style like myself.
If you're zoomed into a photo in Photoshop, popular ways to move around include holding the spacebar (and then clicking and dragging) or clicking inside the Navigator panel. But there's a lesser-known trick that's just as handy, and the Photoshop Training Channel explains how it works in this 2-minute video.
The Chinese lens manufacturer Venus Optics has revealed the full details of its new Laowa 10-18mm f/4.5-5.6 FE lens for Sony mirrorless cameras. It's the world's widest rectilinear full-frame zoom lens.
Canon has announced the PowerShot SX70 HS, a new "high-power zoom" digital camera that replaces the SX60 HS.
Superzoom cameras are getting crazier and crazier in their reach. If you thought the 83x zoom on the Nikon P900 was impressive, watch this video demonstrating the power of the 125x zoom on the new Nikon P1000.
NASA's Hubble Space Telescope was deployed on April 25, 1990, so this week marked the 28th anniversary of the telescope providing humankind with breathtaking photos of deep space. To celebrate, NASA released this 30-second video that zooms into the Milky Way's central bulge to a new photo just released of the Lagoon Nebula over 4,000 light years away.
"Zooming with your feet" means getting closer to your subject physically instead of relying on a longer lens, but you should be aware that the results you won't be the same. Here's a 9-minute video from This Place that looks at how different focal lengths affect perspective when compared to "zooming with your feet."
For a few years now, I’ve had in my collection one very strange lens. I bought it primarily for its value as a collectible so, up until now, I haven’t really spent much time playing with it. Made in 1975, this manual focus Minolta MC Rokkor-X 40-80mm f/2.8 lens is one strange puppy.
Sony just debuted two new full-frame E-mount zoom lenses—one ultra lightweight, one premium. The 12-24mm f/4 G ultra-wide angle zoom falls into the former category, while the fast 16-35mm f/2.8 GM joins Sony's line of high-end G-Master lenses for pixel peeping sharpness fiends.
You've probably heard it a million times: "zoom with your feet!" This advice comes up almost any time the prime vs zoom lens debate resurfaces, but as anyone with even basic lens knowledge will tell you, zooming with your feet is NOT the same as zooming with your lens.
You've heard the terms "varifocal" and "parfocal" to describe lenses, but do you know what these terms mean? Or why they matter? If you don't, this informative conversation between Vistek video producer Dale Sood and product manager Brian Young is the perfect place to start.
From the beginning of my photography career—which is … almost 30 years ago (that can’t be true!)—I've been shooting with zoom lenses. Due to the flexibility they offer, I was convinced they make the best choice; as far as I know, thousands of other travel photographers who would say the same.
Bentley has captured what they're calling "the world's most detailed landscape photo": a 57.7 gigapixel interactive ad stitched together from 1,825 individual frames captured from atop one of the tallest towers in Dubai.
One of the major ways smartphone cameras fall short of even old point-and-shoots is zoom. How are you supposed to squeeze an optical zoom mechanism into that little space? Chinese company OPPO has figured it out.
Roger Cicala—the founder of Lens Rentals and one of the most entertaining and informative voices in the world of optical testing—has some news for you: zoom lenses are never as good as primes, and they vary so much from copy to copy that you should probably never trust a zoom lens review.
How many times have you rolled your eyes at those "zoom... enhance... zoom in closer... I SAID ENHANCE!" scenes on television shows? Well, Google is attempting to unroll your eyes with a pair of neural networks that can intelligently "enhance" images using a source image that is just 64 pixels.
Tamron has two major zoom lens updates to share today, and at least one of them will make Tamron fans very happy. Almost four years after the first generation lens was announced, Tamron is unveiling a new and improved SP 70-200mm f/2.8 Di VC USD.
Have you ever asked yourself what the best focal length for your first (or your next) prime lens should be? If you use mostly zoom lenses, Adobe Lightroom may be able to help.
DJI just released a powerful new drone camera, but it's not meant for you or me. No, the Zenmuse Z30—which Sweden probably won't like one bit—is meant for industrial purposes, because it boasts a crazy 30x optical zoom lens that can deliver up to 180x zoom if you add digital zoom.
Here's a video that's going viral on the Web right now: Korean YouTuber MichealHrd shared this short video showing the power of a 200x camera zoom. You can zoom in on an airplane cruising by overhead and read the name of the airline on the side.
Instagram has launched a new feature that photographers will appreciate: starting today, you can pinch to zoom into photos and videos across the app.
I'm going to preface this by saying that this isn't a lens review article, there are many photographers better suited for this topic, so if you're after refraction index comparisons and chromatic aberration charts this article probably isn't for you.
This is nuts. Curious what 24-4000mm equivalent zoom will get you? This demo video, shot with the 83x optical zoom Nikon P900 superzoom, will show you.
Over the weekend, aerial photographer Mike Risser of Escape-Backpackers.com visited 13 castles around the Czech Republic. At the 13th century Bezděz Castle, Risser decided to shoot the short drone selfie above that captures the beauty of the location.
Drone manufacturer Walkera is causing a bit of stir today with the announcement of their Voyager 4: a superzoom drone that boasts a whopping 16x optical zoom camera system.
DJI today announced the Zenmuse Z3, the company's first aerial zoom camera and one that's geared toward still photography.
The exciting new Hasselblad X1D launched with two prime lenses—a 45mm and 90mm—and a third (30mm) in the works. But if you're hoping the fourth XCD lens will be a zoom, you're out of luck. Hassy says a practical zoom lens for a camera like the X1D is "almost impossible theoretically."
Check out this photograph of the Golden Gate Bridge. It's no ordinary photo: Bentley calls it "the world's most extraordinary car photograph." Why? Because it's a 53-gigapixel photo that you can zoom waaay into.