x1d

Hasselblad Details its Decisions Behind the X-System Ergonomics

Hasselblad has released the second video in its "Hasselblad Home" series where the company is giving a behind-the-scenes look at what it calls "the core of Hasselblad." In it, the company details the design decisions behind the ergonomics, materials, and user interface of its mirrorless cameras.

Patent Shows DJI is Working on a Clone of the Hasselblad X1D

Ever since DJI acquired a majority stake in Hasselblad back in 2017, people have been waiting to see what the Chinese drone maker would do with their newly acquired camera company. So far, they haven't done very much, but a Chinese patent application shows that they may be preparing to launch a clone of Hasselblad's X1D-50c.

Hasselblad X1D and Zeiss Otus 85mm: The Ultimate in Image Quality?

What camera and lens combination on the market delivers the "ultimate in image quality"? Photographer Matt Granger has been trying out the $8,000 Hasselblad X1D with the $4,500 Zeiss Otus 85mm -- both of which are cream of the crop when it comes to cameras and lenses This 11-minute video looks at what this beastly combo can do.

Hasselblad Announces 4 New Lenses for Mirrorless X1D: 3 Primes, 1 Zoom

Hasselblad doesn't want to lose the momentum they gained by being the first to announce a mirrorless medium-format digital camera system with their exciting X1D. Which is why they've decided to announce not one, not two, not even three, but four lenses for the new system coming in 2017. One is available today.

Watch the World’s First Hasselblad X1D Unboxing

Need a little bit of gear lust in your life this Friday? We've got you covered. The video above by Pro Centre camera store in London claims to be the "world's first" unboxing of the Hasselblad X1D mirrorless medium format camera.

The Most Interesting Thing About the Nikon D1x vs Hasselblad X1D

“D” is digital. “X” is cool and mysterious. And “1” is, well, number one. Since the introduction of the Nikon D1x, camera manufacturers have been riffing on these three letters. Canon has their 1D X, and most recently Hasselblad introduced the X1D. But how do all these cameras compare?