How Ricoh Returned 90,000 Photos to Victims of the 2011 Tsunami in Japan
When Japan was devastated by the TÅhoku earthquake and tsunami in 2011, countless families lost precious photos in their homes that washed away. In response, many organizations sprung up to recover, restore, and reunite photos with their owners.
One company that launched a huge initiative was Ricoh. In the four years following the disaster, the company's "Save the Memory" project found and cleaned 418,721 photos, returning 90,128 pictures to the people who lost them.