Nikon has launched a new program called Yellow in the US that allows anyone to try the new Nikon Z 50 crop sensor mirrorless camera worry free for 30 days. If you don't want to keep the camera, you simply send it back for a free refund, and there's free shipping both ways.
Best Buy already does price matching with Amazon, but it'll soon be launching another weapon in its fight against the giant online retailer: a try-before-you-buy program for electronics. For photographers, this will mean you'll have the opportunity to rent camera equipment before you buy it.
You know when you meet that special someone, and you just KNOW they're 'a keeper?' Well, now you can just go ahead and buy them! We're talking about camera gear of course, and more specifically about a new 'tried it, loved it, wanna buy it' program from LensRentals called Keeper.
Sigma raised some eyebrows when they announced their upcoming DP Quattro cameras with their new Foveon Sensor and... unique... design. But even with eyebrows raised, at $1,000, the overhead for investing in this new and interesting tech might be a bit steep for some.
In hopes of convincing these people that the camera is worth the investment, Sigma has announced a new “Try Before You Buy” program that will put the funky looking shooter in the hands of at least a few curious souls.
Canon shook up the photography equipment rental space last Wednesday when the company announced that Canon Singapore would soon be launching a lens-rental program of its own, dubbed "Try and Buy." Overlooking the slightly presumptuous name, the program will allow pros and amateurs alike a chance to try out lenses that might otherwise land beyond the boarders of their budget.