tech

Leading New Zealand Tech Retailer Uses iStock Image in Facebook Ad, Forgets to Remove Watermark

Update: The company has responded to our request for comment and fixed the issue. See full update at the bottom.

Dick Smith is a leading tech retailer in both New Zealand and Australia, but as an anonymous reader showed us this morning, they might have goofed up in a big way in a recent ad they posted on their Dick Smith NZ Facebook page.

As you can see from the screenshot above, they seem to have 'appropriated' an iStock image as the background... without even taking the time to remove the watermark.

This is How Instagram’s Hyperlapse App Creates Such Silky Smooth Footage

Instagram only just released Hyperlapse earlier this week, and already it’s amassed a cult-like following thanks to its dead-simple interface and amazing results.

But, as simple as the interface may be and as impressive as the results are, what happens between when the app is opened and the final hyperlapse actually involves a lot of incredibly technology at work.

Of Course We Took One Apart: A Look Inside the Canon 16-35mm f/4 IS

This is a geek article. Many of you don’t understand the term ‘geek’ properly, so perhaps this will help. As the graph below shows, if you aren’t both intelligent and obsessed with photo gear, you won’t enjoy this article.

Diving Into the Tech Behind the Lytro Illum and Its Impressive 30-250mm f/2.0 Lens

Lytro came into the photography world not only to create a novelty product, but to fundamentally change how we approach image capture. Because despite light field photography being around for over a century, it’s only with the latest technology that the company is able to exploit what it is a camera is truly capable of doing.

We recently spoke with Lytro about its upcoming Illum camera a bit, diving into the technology behind the specs and revealing how Lytro's approach is allowing the company to not only step, but leap into the future.

Joey L Launches New Educational Website Packed with In-Depth BTS Tutorials

Online resources for learning about photography are anything but lacking. But every so often a new one comes around that changes things up a bit -- usually because it's created by a well-known, respected pro.

Last week we told you about Zack Arias' new site DEDPXL, and this week we have yet another educational resource to share. Joey Lawrence (affectionately known as Joey L), one of my personal favorite photographers, has put out his own aptly titled resource: Learn From Joey L.

TopGear’s James May Explains How Digital Cameras Work

I'm a big fan of the UK car show TopGear, but I never thought I'd see the day when the worlds of TopGear and photography would intersect. Fortunately, I have been proven wrong. So sit back and enjoy as TopGear's Captain Slow James May goes into detail about how digital cameras actually work.

Spinning Image Stabilization Gets Smooth High-Flying View from a Football Cam

Kris Kitani, a postdoctoral research fellow at Carnegie Mellon University, has developed a unique type of image stabilization that can actually transform the footage from a camera attached to the side of a spinning football from nausea inducing, to smooth fly over.

The video at the top shows the footage he collected when he attached a GoPro to the side of a football. On the left you have the un-altered version, and on the right the version with his software applied.

More Ways to View Lytro Photos with Google Chrome Extensions

Lytro has been pushing to make their living pictures -- interactive, clickable photos that have a variable focus point -- easier to share. Lytro is a camera that has a very specific, proprietary way of saving and viewing photographs, so sharing these photos can be tricky. Nevertheless, Lytro has been able to quickly expand living photos across the web through social media, most recently to Google+ and Pinterest through Google Chrome extensions.

Scalado Remove Helps You Un-bomb Your Photobombed Photos

Last year imaging company Scalado showed off an app called Rewind that lets you create perfect group shots by picking out the best faces from a burst of shots and then combining them into a single image. Now the company is back with another futuristic photo app: it's called Remove, and lets you create images of scenes without the clutter of things passing through (e.g. people, cars, bikes). It works like this: simply snap a photograph, and the app will outline everything that's moving in the scene with a yellow line. Tap that person or object, and it magically disappears from the scene!

Turning the Eye into a Camera Sensor

What if in the future, the human eye itself could be turned into a camera by simply reading and recording the data that it sends to the brain? As crazy as it sounds, researchers have already accomplished this at a very basic level.