reels

Instagram revealed that creators will be able to lock their photos and Reels behind a paywall for subscribers using the "subscriptions" feature.

A photographer says he has tricked the Instagram algorithm into once again pushing his photos by leveraging the platform’s preference for Reels to his advantage.

Instagram is testing a change that turns all video posts uploaded to the platform into Reels in what is likely a move to increase engagement with its top-performing offering.

Following massive losses in its Reality Labs division, Meta CEO Mark Zuckerberg has reportedly told employees that the company is experiencing "one of the worst downturns [it has seen] in recent history."

Facebook wants to make it easier for anyone to share short-form videos, or Reels, from other apps through a dedicated new button that will send content directly to their Facebook accounts.

Instagram has announced that it is adding automatic captions to videos uploaded to the platform. The feature follows TikTok, which has enabled auto captions since last April.

Instagram very much wants users to post Reels and is paying sums of money to some creators to do so. But the value that some creators are seeing to publish reels varies, between $1,000 and up to $35,000, and the parameters for why aren't clear.

Instagram is finally adding the option for everyone to upload photos to the platform directly from their browser. The long-requested feature was tested this past summer but not made widely available until today.

Facebook as a business is extremely fast to respond to competition, and it continues to do so with Instagram's latest feature. Called Remix, it's an add-on to the Reels feature that allows users to record new Reels videos alongside Reels from other users.