pricingerror

Amazon Lists $550 Sony Lens for $250… But Gives Buyers $20 Instead

Amazon sparked a frenzy on Prime Day back in July after it accidentally listed a wide range of cameras and lenses -- some worth over $13,000 apiece -- for $94.48 each. While we've heard of strange pricing errors before, what's crazy is that Amazon honored the orders and buyers actually received tens of thousands of gear for hundreds of dollars. But it seems Amazon's generosity (or oversight) was limited to its Prime Day festivities...

Amazon Honoring a $500 Pricing Error on a $2,200 Camera Lens

When major pricing mistakes are made by online retailers, purchasers usually receive order cancellation notices and apology emails shortly afterward, informing them that the absurdly low price was due to a glitch. But it seems like Amazon is choosing to honor a $500 pricing mistake.