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Ricoh Pentax faces a defining moment

Ricoh Pentax: The Beginning of the End or the Start of a Bright Future?

Ricoh seemingly made the significant announcement that it would cease the mass production of digital cameras (which includes the Pentax brand), shifting instead to a direct-to-market model. For now, it only affects its business in Japan, although the ramifications could affect its business more widely. What does this mean for Ricoh (and Pentax) and their future?

Ricoh Accidentally Launches K-3 Webpage Early, Have a Look at What’s to Come

We've said it before and we'll say it again, October is looking to be a big month for camera announcements. And of course, along with announcements come leaks. Case in point: the upcoming Pentax K-3 isn't supposed to be announced for another 24 hours or so, but someone at Ricoh accidentally let the webpage go live briefly.

Ricoh Branding Takes Over Pentax Sites in Wake of Recent Name Change

Early last month, just days after Carl Zeiss rebranded itself simply as "ZEISS," Pentax Ricoh announced that it would be dropping the Pentax from its name, reverting the "Pentax" name to brand status. Now that people have had a month to let that news sink in, Ricoh is making the first major post-name-change alterations by rebranding the Pentax websites and social network accounts.