partnership

Light and Sony have announced a new partnership to advance a future of smartphones with four or more cameras on the back.

Leica, Panasonic, and Sigma have just announced the new L-Mount Alliance, a new collaborative effort based around the Leica L-Mount. The three companies will develop new L-mount full-frame and APS-C mirrorless cameras and lenses.

The camera companies RED and Lucid have unveiled a new 8K 3D/4V camera that's designed to work with the RED Hydrogen One modular holographic phone.

Cinema camera maker RED and Foxconn (best known for manufacturing the iPhone) have announced that they're teaming up to create affordable professional-grade cinema cameras for the general public.

IKEA and Hasselblad have partnered to launch a new IKEA collection of art photos. Called NORRHASSEL, the series will feature eight exclusive photos selected from the Hasselblad Masters Award collection.

Nokia and Zeiss are teaming up in a new long-term exclusive relationship to bring new imaging standards to Nokia smartphones. The news was announced today by HMD Global, the company now behind Nokia phones.

Amazon rocked the photo printing industry back in September 2016 when it announced its own printing service called Amazon Prints. The service drastically undercut the prices in the industry offered by the likes of Shutterfly, Snapfish, and Mixbook. What many consumers may not realize, however, is that Amazon Prints is essentially Snapfish in disguise.

Reuters and Adobe have teamed up to beef up the content available through Adobe's stock content service. The world's largest international multimedia news provider is making its editorial content and 60+ million asset archive accessible through Adobe Stock.

Leica and Huawei are taking their photography partnership to a new level. Just 5 months after the launch of the Huawei P9 smartphone, which features dual Leica cameras, the two companies have announced the creation of a new research and innovation center to push photography forward.

The world's leader in drones has teamed up with an iconic brand in photography to create an ultimate machine for aerial photography. DJI and Hasselblad today announced their first joint aerial photography package, a combination of DJI's MATRICE 600 (M600) pro drone and Hasselblad's A5D medium format camera.

Major League Baseball and Snapchat are partnering up to give fans an inside look at what baseball is like behind the scenes. And there's a bat-shaped selfie stick involved, called the SnapBat.

Leica wants a piece of the smartphone photography boom. The iconic German camera company and Chinese telecom giant Huawei announced today that they're teaming up in a long-term technology partnership to reinvent smartphone photography. The goal is a "visual world renaissance," the companies say.

ZEISS today announced that it is partnering with Fellowes Brands to create a premium line of lens accessories for smartphone photography, "setting a new quality standard" in the space.

DJI announced today that is has acquired a minority stake in Hasselblad, forming a strategic partnership between a well-known brand in high-end cameras and the best-known brand in camera drones.

National Geographic is laying off 9% of its 2,000 employees as it prepares to finalize its "expanded partnership" with 21st Century Fox, a $725 million deal that turns the iconic yellow-bordered magazine into a for-profit publication. The roughly 180 layoffs reportedly represent the largest reduction in the 127-year history of the Society.

Since 1888, National Geographic magazine has been the official journal of the non-profit National Geographic Society headquartered in Washington, D.C. Starting today, however, the magazine won't be non-profit like the society is.

The National Geographic Society just announced that it has signed a major agreement with 21st Century Fox. In exchange for $725 million, Fox will own 73% of National Geographic's media properties. That means the iconic yellow-bordered magazine is now very much for-profit.

Sony and Zeiss are two brand names that appear together on many of Sony's cameras and lenses. For the past two decades, the Japanese and German companies (respectively) have had a fruitful partnership in designing and manufacturing gear.

To help clear up any confusion regarding dual-branded camera equipment, Zeiss recently published an interesting article that explains some behind-the-scenes details about the partnership.

Want a camera mount to come standard with your next truck? The 2016 Toyota Tacoma is what you're looking for. Toyota has announced that the upcoming truck will come standard with a GoPro camera mount -- a first for the auto industry.

Canon Australia and National Geographic are joining forces to create a six part television series titled Tales by Light. It will follow five world class photographers from Australia as they venture into "some of the world's most extreme and fascinating environments" in pursuit of beautiful images that tell stories.

After doing offline auctions for 270 years, Sotheby's is partnering up with eBay to deliver its high-end auctions more widely in the Internet world. Starting next month, prospective buyers of the auctioned items will be able to submit bids in real time through the new website, found at eBay.com/Sothebys. The very first auctions to be held on the service is a collection of famous photographs.

Stock photo service Dreamstime announced today that it has been selected as a "beta provider of stock photos for Google display ads." Through the agreement, Dreamstime contributors are initially paid roughly $2 per image for use in Google's ad network. Some photographers aren't too happy about the terms of the new arrangement.

Getting a free camera to use probably isn't a perk you look for when booking a vacation hotel, but that's what Marriott Hotels has begun to offer at a number of their locations. 17 of the chains hotels are now offering guests a complimentary GoPro HERO4 to use during their stay.

Polaroid wants to be a big player in the online photo sharing game. The company has partnered with Blipfoto to rebrand the photo-a-day sharing service as Polaroid Blipfoto.

Crowd-sourced taxi service Uber and photo-sharing service EyeEm announced an interesting partnership today: EyeEm will give you $20 in Uber credits no strings attached via a promo code, but if you're willing to document your Uber travels using the app, you can win even more credit and keep on traveling around town for free.

In a very strange partnership, it’s been announced that GoPro and BMW have teamed up to add the ability to control GoPro cameras right from within the dashboard of BMW vehicles. Starting in July, this partnership will allow any owners of 2012 or later BMW or Mini vehicles to take control of the WiFi-enabled action cameras without ever leaving the driver's seat.

As of Yesterday, Blurb -- an online platform and service that allows you to create and publish photo books -- announced that you will now be able to sell and distribute said photo books through none other than online retail giant, Amazon, regardless of how many copies are sold.

This is considerably big news, as it opens up an entirely new realm of possibilities for photographers who want to get some of their work out there in the form of printed books, but don’t have the means to desire to go through more traditional methods of ordering massive quantities and trying to get those sold.

According to an email forwarded to us by one of our readers, the Getty Images/Flickr partnership that the photo agency and Yahoo!-owned photo sharing service struck up in July of 2008 has officially been terminated.