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OPPO to Create a Line of Camera-Centric Devices to Rival Samsung’s Galaxy Cam

While smartphones have, especially of late, taken to blurring the lines between camera and phone, "smartcameras" like Samsung's Galaxy Camera flipped the idea on its head by putting a phone's operating system on a camera rather than the other way around.

Since then, Samsung has announced a few other options in the same milieu, (e.g. the Galaxy NX interchangeable lens camera and the 10x optical zoom Galaxy S4 Zoom) with fairly little in way of competition on that front. But Chinese electronics manufacturer OPPO is looking to move in on Samsung's territory.