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Leica Mini M “Leaks” May Have Been Part of a Clever Marketing Scheme

It wasn't very long ago that Leica began teasing its Mini M camera on the homepage of their website. Purported leaks of Mini M began to surface, including photographs and specifications.

Slowly but surely, the black box labeled "Mini M" on the Leica website began to open up as the rumors continued to flow through the blogosphere. Some sources had confirmed that the rumors and images were, in actuality, the real deal. Others, on the other hand, were convinced the leaked images and specs were fakes.