illum

Lytro’s research into the world of light field technology has produced two consumer devices. Their first camera was released in 2012 and introduced photographers to the concept of being able to refocus images after they had been taken. Then in 2014, Lytro released their flagship: the ILLUM. Armed with an integrated 30-250mm f/2.0 lens, a 40 megaray sensor, and upgraded software, Lytro was ready to show the world that their technology wasn’t just a gimmick.

The shutter fires and your camera’s digital image sensor is hit by photon particles, creating a two-dimensional photograph; this process is one that photographers are familiar with in their day to day work. However, when Lytro introduced the first commercially available light field camera, the game was changed with a sensor that could capture more than before - aperture and focus became adjustable in post-production, and an interactive perspective became possible.

Earlier this month, we shared some sample photos showing how Lytro's Illum light field camera performed in capturing the NFC Championship game. Here's another look at the camera with a very different subject matter: wedding photographs.

When the Green Back Packers played the Seattle Seahawks this past weekend in the NFC Championship Game, Seattle-based photographer Mike Sternoff was there documenting the action from the sidelines with a Lytro Illum light field camera.

Lytro has released Version 4.1 of its desktop light field photo editing software, and one of the main new features is something called "Focus Spread." It's a revolutionary feature that takes advantage of Lytro's "shoot now, focus later" abilities, giving photographers the ability to control where focus starts and stops in a photo.

One of (if not the) main challenges Lytro faces as it attempts to bring light field photography into the mainstream is the fact that there aren't a lot of places you can actually experience the 'living' images where they're, to use Lytro's vernacular, alive.

Most places just don't support viewing of the interactive images, and while Lytro has taken some steps to remedy this in the past, the company just took what amounts to a giant leap.

Lytro came into the photography world not only to create a novelty product, but to fundamentally change how we approach image capture. Because despite light field photography being around for over a century, it’s only with the latest technology that the company is able to exploit what it is a camera is truly capable of doing.

We recently spoke with Lytro about its upcoming Illum camera a bit, diving into the technology behind the specs and revealing how Lytro's approach is allowing the company to not only step, but leap into the future.

Lytro recently created a fascinating documentary to show off the capabilities of its new Illum camera.

By teaming up with five different photographers, all from different styles of work, the company was able to capture how this new approach to photography can be used to turn a photograph into something more... an experience.

More than two years after the debut of the company's first camera, Lytro has come back with a vengeance. Well, actually, Lytro has come back with an 'Illum,' which is the name of a new camera that the company says, "advances the light field category from novelty to game-changing visual medium that could one day rival digital and film."