hobbylobby

Michaels: Yes, You Can Do That Portrait Challenge In Our Stores

Photographer Jenna Martin helped spark a movement back in November 2017 when she did her "Ugly Places, Pretty Portraits" challenge in a Lowe's home improvement store. Since then it has spread to other popular retail chains, include arts and crafts stores. But while the #hobbylobbychallenge is officially against store policy, Michaels is embracing and encouraging the #michaelschallenge.

This Hobby Lobby Photo Shoot is Going Viral

Photographer Jenna Martin's wildly popular Lowe's photo shoot seems to have sparked a trend. Cincinnati-based photographer Adam Delane visited a local Hobby Lobby crafts store with four of his model friends and shot some portraits. The photos have since gone wildly viral.