fashion

How to Tell an Effective Brand Story With Your Photos

Any writer worth their salt knows that a good story is comprised of three primary components: Character, Setting, and Plot. The same can be said of visual storytelling, regardless of the medium.

The Ultimate Guide to Fashion Shoots: From Idea to Magazine Submission

Have you ever wondered what it takes to create great fashion work that wows everyone? In this guide, I will break down all the steps you need to take in order to produce something that is of high quality. I'm aware of how hard it is to make fashion work, so in this guide, I am talking about the nitty-gritty, from idea to magazine submission.

Angelo Pelle M-Etropolis Review: $275 Sneakers for Street Photographers

For over six years, I have closely followed the progress of Angelo Pelle, an independent Italian camera accessories and leather goods company that offers what I already considered to be some of the very best handmade leather camera straps and camera cases I have had a chance to use.

Shooting Fashion Photos of Strangers on the Street

NYC-based photographer Dani Diamond took a V-Flat and his portrait skills out to the Jersey Shore and shot fashion photos of complete strangers he ran into. You can see the project and results in this 6.5-minute video by AdoramaTV.

Gucci Ad Campaign: No Photographer, No Problem

Who is the photographer for Gucci’s fall winter 2020–2021 campaign? Surprise! There is no photographer. Yes, that’s right: no photographer and no make-up artist, hairdresser, stylist, or assistant … only models, who received a parcel of clothes and photographed themselves. Selfies.

London Fashion Week Photogs Tricked by Grandma in Outrageous Outfit

YouTubers Zac and Jay pulled a prank on London Fashion Week photographers earlier this month. In an attempt to highlighting how ridiculous some modern "fashion" looks to the typical viewer, they dressed up a grandma in a mishmash of random props and clothing... and somehow got her featured on Vogue.com.

Fashion Meets Fantasy in the Stunning Photography of Bella Kotak

The latest installment of SmugMug Films brings up behind the scenes with fine art fashion photographer Bella Kotak, whose stunning imagery toes the line between fashion and fantasy, creating a look that's immediately recognizable and nearly always awe-inspiring.

I Don’t Want to Photograph Models

I don’t want to photograph models. They are lovely and beautiful and work with you and do what you ask and most are a dream to photograph, resulting in beautiful images. All this is true, but… I don’t want to photograph them. I don’t.

5 Basic Tips for Starting a Fashion Portfolio

When you’re just starting out, building a fashion photography portfolio can be quite a daunting task. Having to organize and prepare shoots can be difficult, especially if you have no budget. These are my tips for shooting on a shoestring when you’re just starting: