augmentedreality

Thursday, the final iteration of photography social media app Snapchat and Los Angeles-based museum LACMA’s joint exhibition was released.

Snapchat has announced Lens Creator Rewards, a new program that pays augmented reality creators who make popular Lenses.

Apple has announced the Vision Pro, a groundbreaking mixed-reality headset that combines virtual reality (VR) and augmented reality (AR).

Pixotope, a leading software platform for end-to-end real-time virtual production, has announced Pixotope Pocket, a mobile app that "puts the power of a virtual production studio in the palm of your hand."

In an interesting and unconventional approach to capturing dynamics displayed during a DJ set, a new project by photographer Kat (real name Fabrice Caterini) aims to blur the lines and broaden the lens of conventional music photography.

Google Translate is already pretty good at automatically translating an entire web page's text from one language into another, but a new update lets it do the same for text that lives inside of photos.

A new virtual reality (VR) app lets a user rewatch and relive memories they recorded on a smartphone.

Fans attending World Cup games in Qatar can now see live stats for the players in front of them by pointing their smartphones at the pitch using augmented reality (AR).

XRAI Glass has launched a pioneering pair of augmented reality (AR) smart glasses that allow deaf people to see conversations in real-time.

Seven years after discontinuing Google Glass, the Californian tech giant has announced it will begin to publicly test augmented reality (AR) glasses.

A Shopify developer has shown a demonstration of an augmented reality (AR) experience that lets users "reset" a room and remove all furniture, which gives a peek at the power of Apple's recently announced RoomPlan AR API.

The Smithsonian's collection of historical artifacts is so large that only 1% of its 150 million piece collection is showcased at any given time. Mixed with age and fragility, the museum is quickly virtualizing its collection to be viewed online.

Some of the biggest names in technology have banded together to form the Metaverse Standards Forum to create open and consistent standards for interoperability in an open metaverse.

Amazon has announced a way to virtually try-on shoes through augmented reality (AR) via the camera on a smartphone. The feature is designed to give shoppers an idea of how shoes will look on their feet, but will not be able to tell them if they truly fit.

Google has expanded the immersion of its Maps app by combining street view with aerial imagery. It also showed a coming technology that utilizes a smartphone camera to provide information on real-time situations.

Meta's investment in virtual and augmented realities (VR and AR) is pushing forward and a new report says the company is planning to release four headsets in the next two years.

Canon has updated its augmented reality headset in the new MREAL X1. It has a wider viewing angle along with the ability to fuse real-life scenes with computer-generated elements in real-time.

Researchers have developed a novel way to give any modern digital camera the ability to calculate depth with a low-power and compact optical device.

Nikon has created a wholly-owned subsidiary called Nikon Creates Corporation that will offer the ability to plan, shoot, and produce volumetric, virtual reality (VR), and 3D content as a licensed partner of Microsoft's Mixed Reality Capture Studios.

Snap Inc., the company behind Snapchat, has purchased brain-computer interface startup NextMind whose technology could be used to directly control augmented reality (AR) tools just with thought, like the Spectacles or forthcoming camera drone.

Autonomous drone maker Skyfish has announced an official technical integration with Sony's Alpha series mirrorless cameras which the company says will "deliver high-quality data capture and drone-enabled web based photogrammetry"

Meta, the parent company of Facebook and Instagram, released its fourth-quarter 2021 earnings this week and subsequently revealed that its virtual reality (VR) and augmented reality (AR) division lost $10.2 billion dollars last year.

Snapchat has introduced a new Food Scan feature that allows users to scan ingredients with their smartphone camera in the app and receive recipe suggestions matched from an online food platform.

Coeur d'Alene entrepreneur Chris Whalen has announced a new app called Histork which leverages Augmented Reality (AR) to "bring history to life through the screen of a cell phone."

Leica Geosystems has announced a new reality capture camera device for robots like Boston Dynamics' Spot that is designed to improve autonomous navigation.

In an effort to commoditize augmented reality (AR), Volograms has launched the Volu app that uses deep learning and computer vision in concert with smartphone cameras to easily create AR content.

Snapchat has historically been a messaging and fun communications app, but the company appears interested in shifting that narrative through Scan, a feature that lets the app identify a host of objects in the real world, from clothes to dog breeds.

A group of Italian museums from Bologna has introduced new augmented reality cameras that are designed to determine the appeal of exhibited paintings by collecting data on how many visitors view them and for how long.

T-Mobile has announced that it will equip players at Major League Baseball's (MLB) 2021 Home Run Derby in Denver with point-of-view (POV) cameras on their helmets and allow viewers to witness the game as if they were on the field.

Photographer Reuben Wu has released the final chapter of his groundbreaking Lux Noctis project, which involves lighting large-scale landscapes with drone-mounted lights. Titled "An Electric Storm," the digital artwork has an incredible physical installation that combines a print with AR light projection.