analysis

Sony and Canon Both Claim to Be #1 in Mirrorless Cameras — Who Really Is?

Sony announced last week that it was the number one mirrorless brand holding the highest market share for eight years straight. Canon then followed this up by claiming that it was the number one digital camera company, also leading on mirrorless market share. In a game of smoke and mirrors--something Sherlock Holmes would be proud of--who is telling the truth?

OM Digital Has Its First Camera, But Does it Have a Future?

It's the dawn of a new era for OM Digital Solutions (OMDS) -- Olympus as was -- as it forges a new beginning, with a new camera, bearing the new name, and the last to be emblazoned with the Olympus logo. Is this the start of a golden age for Micro Four Thirds (MFT) or simply the beginning of the end for both OMDS and MFT?

Is Nikon Caught in a Perfect Storm?

It's no secret that Nikon has been having a tough time financially -- a result of an over-reliance on its Imaging Division -- and has been implementing a medium-term strategy to help balance the books and foster long-term growth. Results from its Imaging Division suggest it is struggling and possibly caught in a perfect storm.

Canon Begins Transition to Mirrorless Market Dominance

With 2021 well and truly over, those manufacturers that align their finances to the calendar year are now producing their financial reports. Canon's latest figures reveal strong and sustained performance, even during the pandemic, which is a result of its shift to mirrorless camera manufacture and facilitating the beginning of a new market dominance.

Image Sensors: The Main Battleground of the Camera Industry

Manufacturing silicon is patently not required in order to make cameras -- anyone can put together a pinhole model -- however, the wider point is more pertinent. To be a competitive, global, manufacturer, do you need to make the sensors that actually go into camera bodies?

The Nikon Z9 mirrorless camera next to a stack of pennies

Is the Z9 the Cheapest Pro Camera Nikon Has Released?

Nikon has been rightly praised for the top end specifications of the recently announced Z9. It has taken the mirrorless space race to the next level, regaining lost ground to sit at the genetic top of the proverbial camera tree. While $5,500 is clearly a lot of money, is the Z9 the cheapest pro-spec camera the company has released?

An illustration of a photographer in front of a declining sales chart

Back Where We Started: The Camera Industry is Again a Bit-Part Player

Remember those heady days of 2010? The release of the iPhone 4 and iPad, the New Orleans Saints won Superbowl XLIV, Iron Man 2 hit the cinemas, Eminem released Recovery, and Biden was Vice-President. It was also the year when camera shipments peaked at over 120 million units. How did the industry become the bit-part player it now is, shifting 9 million units just ten short years later?

PaaS: Photography as a Service

The age of the camera is slowly coming to an end—especially the bulky DSLR and all its associated declinations.

What’s Really Behind Getty Images’ Acquisition of Unsplash

It was so close to the first of April, it sounded like an April’s fool hoax: the gentle freedom-loving all sharing company would be selling to the greedy capitalistic money-making titan. Or, in other words, Getty Images was acquiring Unsplash. The two unlikely partners officially became at the end of April, sending ripples through the stock photography world and beyond.