This is a Prototype of an Electronically-Controlled ND Filter Lens Adapter
At the IBC 2015 trade show in Amsterdam, which just wrapped up a couple of days ago, the camera gear company Genus was showing off a prototype of a groundbreaking new product: an electronically controlled neutral density (ND) filter adapter. It was a Canon EF to Sony E lens adapter that had a dial that lets you adjust the level of ND filtration electronically.
Dan Chung of News Shooter filmed the short video above in which Genus shows off the prototype. Chung calls it "one of the most impressive things we saw at IBC this year," and "the holy grail of DSLR filmmaking."