Sick and tired of your white Canon L lens clashing with your black lens hood? No? Oh well, Vello‘s new line of lens hoods probably isn’t meant for you. The maker of 3rd party Canon lens hoods has launched three new lens hoods that come in white to match the color of Canon’s high-end telephoto lenses.
New York City-based photographer and brand strategist Andrew Miller has finished his project Brand Spirit (which we featured earlier this year), a photo-a-day effort to capture a well-known product in a way that’s completely devoid of visual branding. For 100 days, Miller painted an object completely white and then photographed it on a white backdrop. Of the 100 objects he chose, three of them are related to photography: a Polaroid camera (#65), a Canon FTb (#86), and a roll of Kodak film (#39).
H.Y. Leung recreated the special white edition of the Leica M8 rangefinder using LEGO pieces. The attention to detail is amazing, and you can even look through the viewfinder! You can find a couple more photos here.
Lego Leica M8 (via Highsnobiety)
Image credit: Photographs by Mr.Attacki
Leica charges thousands of dollars extra for its limited edition white cameras, but a Boston-based photo enthusiast named Andrew successfully customized his camera for only a few dollars by going the DIY route. After spending two hours strategically placing green painters tape onto his Canon Rebel T2i DSLR using a razor, he hung the camera by the strap mount and applied six coats of white spray paint and three coats of matte clear.
Brand Spirit is a new photo project by NYC-based branding strategist Andrew Miller, who writes,
Every day for 100 days, I will paint one branded object white, removing all visual branding, reducing the object to its purest form. Each object may be purchased for less than $10, something I own, something another person gives me, or something I find.
See if you can identify each of the objects despite their lack of branding.
For those of you balking at the astronomical prices paid for photos in the art world, get this: Leica is releasing a special new white version of the M9-P digital rangefinder in Japan, and has given it a price tag of ¥2,620,000 (~$31,770). The regular version costs $7,995, so buyers will be paying an additional $23,705 for rarity (only 50 will be made), a slick kit lens (it comes with a 50mm f/0.95), and the color white.
(via Watch Impress via Gizmodo)
A week ago we published a tongue-in-cheek post on how to improve the quality of your Canon kit lens by painting a red ring around it. While that wasn’t intended to be taken seriously, we were pointed to a Korean workshop named Park in Style that actually takes custom lens body work quite seriously. What you see above is a Canon 18-55mm kit lens that they disassembled, painted, and then reassembled to look like a Canon L lens!
Here’s something you’ve probably never seen before: a white “L” version of the cheap Canon 50mm f/1.8 (AKA the “nifty fifty”). No, it’s not an uber-rare and expensive special edition. It’s a custom paint job by Clubsnap forum member nntenzo. After painting the lens with paint mixed from three $1 tubes, he used a laser printer and decal paper to add the lettering and decals back onto the lens. The resulting lens is one that will definitely befuddle any Canonite who happens to catch a glimpse of it… It’s a conversation starter for sure.
50mm f1.8 L (white colour) (via DigitalRev)
Canon has long offered its telephoto L lenses in white in order to keep the lens cooler under sunlight, but did you know that certain Nikon lenses can be found in “white” as well? The lenses were officially called “light gray”, and can be purchased for pretty reasonable prices on eBay — the AF-S ED 70-200 f/2.8G VR seen above was sold a couple days ago by eBay seller shrewd25 for $1,999.
(via Nikon Rumors)