The Chinese filter and lens company NiSi has launched a new filter holder called the Switch. Like the Lee Filters Tandem Adapter, the NiSi switch lets you rotate two filters independently of each other.
Fujifilm has announced the new X-A7 mirrorless camera, a $700 entry-level mirrorless X Series camera that replaces the X-A5.
Phase One just announced the new XT Camera System, a compact medium format camera that's the smallest digitally integrated field camera ever.
Nikon has announced the Nikkor Z 24mm f/1.8 S, a fast wide-angle prime lens for its full-frame mirrorless cameras.
Sony has announced two new E-mount lenses for its APS-C mirrorless cameras: the 16-55mm f/2.8 G and the 70-350mm f/4.5-6.3 G OSS.
In addition to the new 90D crop DSLR, Canon today also announced the EOS M6 Mark II crop mirrorless camera. The new M6 Mark II is basically a 90D in a mirrorless camera body.
Canon's stable of RF full-frame mirrorless lenses just grew by two members. The company just announced the new RF 15-35mm f/2.8L IS and RF 24-70mm f/2.8L IS, two lenses that "further cement the company's commitment to" its full-frame mirrorless system, Canon says.
Canon has announced the Canon EOS 90D, a new crop sensor DSLR aimed at prosumers who want affordable flexibility in shooting both photos and videos.
Leica has just announced the new Leica APO-Summicron-SL 50mm f/2 ASPH, a new "all-purpose" lens for the Leica SL full-frame mirrorless system.
Lensbaby has launched new Canon RF and Nikon Z mount versions of a number of its popular creative effect lenses.
Nikon has announced the new NIKKOR Z 85mm f/1.8 S, a fast prime portrait lens for its full-frame Z Series mirrorless cameras.
Leica has unveiled the V-Lux 5, the latest premium compact camera in Leica's V-Lux lineup and a rebranded version of the Panasonic LUMIX FZ1000 II that was announced back in February.
Canon has officially announced the new RF 24-240mm f/4-6.3 IS lens, a new 10x all-in-one lens for full-frame mirrorless cameras with an "entry-level price tag."
Chinese smartphone makers Oppo and Xiaomi both teased under-screen selfie cameras earlier this month, but Oppo just beat Xiaomi to the punch in officially announcing and demonstrating it.
Leica has just announced the new M-E (Typ 240) digital rangefinder camera. The camera is designed for newcomers to the M system, "making it the new entry-point of Leica M rangefinders."
The lens adapter company Techart PRO has announced the world's first Sony E to Nikon Z autofocus adapter.
Hasselblad has announced the new XCD 35-75mm f/3.5-4.5 lens, the first zoom lens in the X System lineup. The company says it's a compact zoom lens with "prime lens performance."
Hasselblad has announced the 907X, the smallest medium format camera body ever made by the brand. Paired with the upcoming CFV II 50C digital back, photographers will be able to shoot medium format digital photography with a classic Hasselblad experience.
Hasselblad today announced the new X1D II 50C medium format mirrorless camera, a followup to the X1D, which became the world's first compact medium format mirrorless camera when it was unveiled back in 2016.
Fujifilm just announced the new Instax Mini LiPlay (pronounced "lee-play"), a hybrid camera that aims to take instant photography to the next level with a set of never-before-seen features.
The Taiwanese lens maker Machang Optics has announced the Kamlan 50mm f/1.1 Mark II lens, a followup to the popular first version of the lens that provided photographers with an affordable option for achieving an ultra shallow depth of field and beautiful bokeh.
Profoto today announced the new B10 Plus, a "slightly bigger brother" to the B10 that doubles the power to 500Ws from 250Ws while only adding about 25% to the price.
Apple has announced its latest completely redesigned Mac Pro, a new beast of a machine that should satisfy creatives after years of grumbling over the "garbage can" model. The new refresh is a throwback to the iconic line's "cheese grater" days.
Panasonic has announced the new LUMIX S1H full-frame mirrorless camera, the third L-mount camera after the S1 and S1R announced back in February 2019. The S1H is the world's first digital interchangeable lens camera to offer 6K/24p video recording.
Moment is best known for its smartphone lenses and software, but today the company expanded into the world of camera bags by launching its new Fanny Sling and Crossbody Wallet.
Lomography has announced the new Petzval 55mm f/1.7 lens, its first Petzval Art lens created for full-frame mirrorless cameras.
Fujifilm has announced the new GFX100, a 102-megapixel medium format mirrorless camera that the company calls "a game changer in digital camera technology and capability." It's the new flagship camera of the GFX line.
Godox has announced the new X2T, a wireless flash trigger that builds upon the success of the X1T with an improved user interface, a larger display, and the introduction of Bluetooth.
The San Francisco-based company Peak Design prides itself on creating innovative products for photographers that redefine their categories, and today it's back to disrupt a new niche: tripods. The brand's new Travel Tripod is designed to be one of the most compact and easy-to-use tripods ever made.
Profoto has just announced the new A1X, a "new and improved sibling" to the A1 round-head flash that was announced back in September 2017.
DJI just announced the Osmo Action camera, a new product that directly rivals GoPro's bread-and-butter action cameras. The world leader in drones is now gunning to be the world leader in action cameras.
Canon has announced the new RF 85mm f/1.2L USM, a portrait lens for its new full-frame mirrorless cameras and the 5th lens in the RF lineup.
Polaroid Originals has unveiled a new "Stranger Things" edition of its OneStep 2 i-Type instant camera. The branding, icons, and text on the camera are all upside down, a nod to the alternate dimension visited in the popular Netflix sci-fi horror series.
The Chinese smartphone company Nubia has unveiled the Red Magic 3, a phone that shoots 48-megapixel photos and 8K video. The performance of the device is so intense that it features liquid cooling via a copper heat pipe and a built-in cooling fan.
Tamron has announced the new 35-150mm f/2.8-4 Di VC OSD (Model A043), a fast and compact portrait zoom lens for Canon and Nikon full-frame DSLRs.
Tokina has unveiled the new FiRIN 100mm f/2.8, a 1:1 macro lens designed for Sony E-mount mirrorless cameras.
The Chinese lens maker Zhongyi Optics (ZY Optics) has unveiled the new Mitakon Speedmaster 50mm f/0.95 III for Sony E, Nikon Z, and Canon RF full-frame mirrorless cameras.
Canon has announced the new EOS Rebel SL3 DSLR, called the 250D in some regions on the world. It's a successor to the entry-level SL2 from 2017 and is described by Canon as a body that's "light in weight, heavy in features."
Huawei has just announced its new P30 and P30 Pro flagship smartphones, and one of the biggest things Huawei focused on was smartphone quality. Both phones are low-light monsters, and the P30 Pro has a sensitivity that goes up to a staggering ISO 409600.
Samyang has announced the new AF 85mm f/1.4 FE prime lens for Sony full-frame mirrorless cameras. It's a lens with "stunning resolution and bokeh" and "excellent AF performance," the South Korean company says.