Posts Tagged ‘toshiba’
There hasn’t been a lot to report vis-à-vis of memory cards lately. With the exception of the occasional limited time price drop and creative idea (like the partitioned “Wise” CF Card from Amulet with its instant backup capabilities) the last few months have been somewhat silent.
Enter Toshiba and its new Exceria Pro series of SDHC cards that will offer “the world’s fastest data write speeds,” and we again have something to get excited about in the world of storage. Read more…
Toshiba is really getting invested in the world of cameras. First, they draw some attention by jumping into the CompactFlash game, claiming that theirs are the fastest CF Cards, and setting a goal to capture 1/3 of that market by 2015. Now, according to Chipworks, it looks like Toshiba has managed to get their APS-C sensor inside Nikon’s D5200. Read more…
A week ago we shared some reports that Toshiba was developing a re-focusable smartphone camera, but it looks like its sights are set on bigger fish than just Lytro’s market. While the photo world was focusing on the tiny re-focusing camera, Toshiba officially announced a new line of high performance CF cards that should blow the competition away and, the company hopes, secure one third of the CF market by 2015.
The new cards — dubbed the Exceria Pro series — are set to launch in Spring of this year and bring with them read and write speeds very near the theoretical 167MB/second max provided by the CF’s UDMA 7 interface.
Lytro is currently the only camera on the market that lets you refocus photographs after they’re shot, thanks to its fancy schmancy (and proprietary) light field technology, but it won’t be the only one for long. Toshiba is reportedly developing its own Lytro-style camera that will target a different segment of the photography market: smartphone and tablet photographers.
Here’s some good news for people who find memory card readers and data cables a hassle — Toshiba has unveiled a new “FlashAir” SDHC memory card with built-in wireless LAN functionality. It’s similar to Eye-Fi‘s offerings, but Toshiba’s cards will offer something that Eye-Fi’s don’t: two-way transfer. This means they can not only send photos wirelessly, but receive photos as well — perfect for quickly exchanging photos on the go with a friend’s camera! You’ll be able to purchase the cards starting in February 2012.
Toshiba is gearing up to take on Eye-Fi, the memory card that allows you to throw out your card reader and transfer photos wirelessly. They’ve teamed up with Trek 2000, a Singapore-based flash corp., to form the “Standard Promotion Forum for Memory Cards Embedding Wireless LAN” in an effort to standardize the technology behind wireless SD cards. Toshiba is pushing a new 8GB SD card that transfers JPEG and RAW files over IEEE 802.11 b/g, entering a market previously dominated by Eye-Fi.
This is great news for consumers, since increased competition in this space will likely help drive prices down. An 8GB Eye-Fi SD card currently costs about $100.
Just as the Winter Olympics are heating up international competition in Vancouver this week, the U.S. has suffered a bit of a statistical loss to non-American companies on home turf: American-owned companies have captured far fewer U.S. patents from the U.S. Patent and Trademark Office in 2009. U.S. corporations hold about 49% of all U.S. utility patents in 2009, while non-U.S. firms hold the majority.
In a repeat of last year’s trend, major Asian companies, such as South Korea’s Samsung, Japan’s Canon, Panasonic, Toshiba, Sony and Seiko Epson have snagged a spot in the top ten in number of patents issued in 2009, according to the IFI Claims Patent Services ranking.
An interesting note: out of the top 10 on the list, many, such as Canon (viewfinder patent sketch featured above), Panasonic, are diverse companies whose products include printers and televisions, but have a notable stake in the consumer camera industry. Fujifilm, a Japanese-owned company dedicated to consumer camera products alone, placed 19th on the top 50 list as well.
Though the sheer number of patents does imply an accelerated growth and company innovation with an intent to bring the products to a consumer market, the press release notes that America has held its own considering the recession climate that still lingers:
Although the margin of patent dominance between U.S. and non-U.S. firms is slight and has been for several years, there is no uncertainty that foreign firms are adding patents at a frenetic pace. ”Interest in protecting corporate intellectual property has become intense both in the U.S. and abroad, and as a result we’re seeing an increased level of patent activity,” continued [general manager of IFI Patent Intelligence Darlene] Slaughter. ”The silver lining may be that the high priority foreign firms place on U.S. patents is a confirmation of the value and importance that the U.S. market represents.”
U.S. companies, IBM, Microsoft, Intel, and Hewlett-Packard held top spots on the rank as well, at 1st, 3rd, 8th, and 10th, respectively.