Posts Tagged ‘timemagazine’

Platon Tells the Story Behind His Portrait of Vladimir Putin

Back in 2007, world-renown visual storyteller Platon took on an assignment to capture a photograph of Russian president Vladimir Putin. In what would end up being one of the scariest assignments of his life (which is saying a lot given some of the stuff he’s covered), his portrait session for TIME‘s person of the year award involved just a few more guns and guards than most. Read more…

Did You Know: TIME Magazine Once Gave Away Free 35mm Cameras to Subscribers

Back in 1985, TIME magazine was determined to get more subscribers. We know this because of the special TV offer you see above. If you happen to be around when this commercial aired, all you needed to do was call the number to get a TIME magazine subscription for 40% off, and a free 35mm camera! Read more…

91-Year-Old Iconic Photographer Art Shay Talks About His Prolific Career

Born in 1922, photographer and writer Art Shay has had a career that most creatives only dream of. Between Life, Time, Fortune, Sports Illustrated, Forbes, Business Week, Parade, The New York Times Magazine and many more, Shay has shot about 1,100 magazine covers.

This video — shot and produced by Bradley Rochford of Hanson Dodge Creative — gives you a quick overview of the amazing life and work of this still-active 91-year-old photographer. Read more…

BTS: Shooting the ‘Persons of the Year’ Cover for Time Magazine

Greg Heisler is one of the great photographers of our time, and one of his strengths is meticulously planning his shots. Whether his subject is an NBA player or an olympian, Heisler’s photos always capture the essence of that person, and his approach makes his BTS videos particularly educational and interesting to share.

In this Master Series behind the scenes, we watch as Heisler explains his setup for Time Magazine’s 2005 “Persons of the Year” cover featuring Bill Gates, Bono and Melinda Gates. Read more…

BTS: Photographing Yasser Arafat for the Cover of Time Magazine

In 2002, photographer Greg Heisler was asked to photograph former PLO Chairman Yasser Arafat. Now, eleven years later, we get to hear the story behind that photo.

At the time, Heisler was already in Gaza city photographing former Israeli Prime Minister Ehud Barak. And even though the photo of Arafat was a very simple shot taken using a wooden four-by-five camera, a black velvet backdrop and a simple soft box, it’s still fascinating to hear exactly what went into getting it. Read more…

BTS: Shooting a Time Magazine Cover of Michael Phelps

Leading up to the 2004 Olympics, before Michael Phelps was quite as big a deal as he turned out to be, photographer Greg Heisler had the opportunity to shoot him for the cover of Time magazine. He initially planned to photograph Phelps at the Stanford pool where he was training, only to find out that it was too close to the Olympics and that wasn’t an option.

Still, Heisler refused to let go of his vision of capturing Phelps awash in that blue “pool glow.” Enter some serious ingenuity, a lot of testing, a few home-made strip lights, some blue gels, Strobist yelling the F-word in a supermarket line out of jealousy, and a behind the scenes video to explain it all. Read more…

Sony RX100 Selected by Time as One of the 50 Best Inventions of 2012

Earlier this year, New York Times gadget columnist David Pogue wrote a glowing review of the Sony RX100 large-sensor compact camera, calling it “best pocket camera ever made” and saying that “No photos this good have ever come from a camera this small.” It seems like his review was on the mark: the camera has since received similarly enthusiastic reviews across the web and was awarded “Advanced Compact Camera Best Product 2012–2013” by the EISA. Now, Time has selected it as one of 2012′s best inventions, saying:

Digital cameras have been getting smaller and more capable every year, but that trend took a huge leap forward in 2012 with the Sony RX100, which bridges the gap between point-and-shoots and pro-quality digital SLRs. Sony’s innovative design and 1-in. (2.5 cm) sensor allow the camera to take flawless photos even though it’s 20% slimmer than your average digital SLR—small enough to fit in your pocket.

Google Glass and a tactical ball camera were two other photo-related inventions that made the list.

(via Time via SAR)

Instagram Photograph of Hurricane Sandy Selected for Cover of Time Magazine

Yesterday we shared a piece by photographer Kenneth Jarecke on why Instagram isn’t fit for photojournalism. Now, from the other side of the aisle, Jeff Bercovici of Forbes writes that Time had great success after hiring five Instagrammers to document Hurricane Sandy:

The resulting collection on Lightbox, Time’s photography blog, was “one of the most popular galleries we’ve ever done,” says [Time DP Kira] Pollack, and it was responsible for 13% of all the site’s traffic during a week when Time.com had its fourth-biggest day ever. Time’s Instagram account attracted 12,000 new followers during a 48-hour period.

One of Benjamin Lowy’s photos even ended up getting selected for the cover, although it’s one of three covers Time is running this week [...] While the level of resolution isn’t perhaps what might be achieved with a camera, says Pollack, “It reproduced beautifully. There’s almost a painterly quality to it.”

Pollack tells FolioMag that the decision to use Instagram was based on distribution speed rather than aesthetics.

Why Time Magazine Used Instagram To Cover Hurricane Sandy [Forbes]


P.S. It seems that by “Instagram photo”, Forbes and Time are referring to the fact that they were shared through, not captured with, Instagram.

Gregory Heisler’s Controversial Photo of President George H.W. Bush for TIME

American portrait photographer Gregory Heisler (whom we featured yesterday) is probably best known for his 70+ cover portrait photos for TIME magazine. One of his most famous portraits shows a double exposure, “two faced” photo of President George H.W. Bush. The photograph, shot entirely in-camera, was used as the first TIME “Person of the Year” cover photo.
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How Martin Schoeller Photographed Swimmer Ryan Lochte for TIME

Photographer Martin Schoeller recently photographed American swimmer Ryan Lochte for the July 30th issue of TIME magazine. The behind-the-scenes video above offers an interesting glimpse into how the images were made.
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