In order to drum up some interest amongst tourists, the national tourist board of Scotland recently conducted a lighthearted photo shoot involving a couple of Shetland ponies wearing eye-catching cardigans.
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To promote its new One X phone (and the camera on it), HTC came up with the bizarre idea of doing a skydiving fashion shoot with photography student Nick Jojola and model (and professional skydiver) Roberta Mancino. During the photoshoot above the Arizona desert, Jojola plummeted to Earth at 126MPH while Mancino whizzed by at 181MPH, giving the photographer a tiny window of 0.8 seconds to squeeze off the shot.
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This amazing photograph of sailor Alex Thomson walking on the keel of an 8-ton yacht was created with courage rather than Photoshop. It was an ad for fashion house HUGO BOSS, which has sponsored Alex Thomson Racing since 2003. The conditions for the shot had to be just right, and the skipper had to carefully keep the yacht at a 45-degree angle for up to a minute to avoid crushing Thomson and the jet ski driver.
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