Posts Tagged ‘sony’

Here’s a Glimpse at How Sony’s New ’4D’ Autofocus Technology Looks and Feels

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At Photokina 2014, Sony is a showing off its new autofocus technology called “4D Focus.” It’s an AF system that blankets the scene with a wide coverage area and can rapidly focus on subjects while predicting their movements over time.
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Olympus Jumps On Lens Camera Bandwagon with ‘Open Platform’ Project

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It looks like Sony started something with its QX-series lens cameras. Olympus, with some help from MIT, is jumping on the bandwagon at Photokina where they’ve debuted a Micro Four Thirds interchangeable lens module that is meant to connect up with your smartphone and tablet and be used much the same way the QX cameras are. Read more…

Sony Adds 16-35mm f/4 OSS to Its Full-Frame E-Mount Lineup, Teases Fast Primes

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We’ve said it before and we’ll say it again, one of the major downsides of the exceptional Sony A7, A7r and A7s full-frame mirrorless cameras is the lack of native lenses, but Sony and ZEISS are working hard to remedy that.

Just last week ZEISS debuted the Loxia line of FE lenses, and today Sony introduced a brand new wide-angle lens and teased several primes at Photokina. Read more…

Mamiya Leaf Jumps Into the CMOS Medium Format Battle with the New Leaf Credo 50

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The battle of the CMOS-sensored medium format cameras continues! Earlier today, Mamiya Leaf jumped into the fray when it announced the brand new Leaf Credo 50, a medium format digital back that boasts Sony’s very popular 50-megapixel CMOS sensor.

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Which Pro Camera Do You Really Need to Shoot Like a Pro?

Eye on Riga: A bridge in the Latvian capital glows neon indigo as boaters row back to the docks at night. Photo ©Mike Randolph

Eye on Riga: A bridge in the Latvian capital glows neon indigo as boaters row back to the docks at night. Photo ©Mike Randolph

Let’s start with a little quiz. What one thing makes a pro camera a pro camera? Build quality? Weather sealing? Fast autofocus? Fast motor drive? Dual SD card slots?

Don’t think too long over the answer because it’s none of the above. A pro camera is a camera that a pro uses. Period. Read more…

This is What the Sony QX1 Lens Camera Looks Like With a Comically Massive Alpha Lens Attached

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Now that Sony’s QX1 — basically a smartphone add-on that lets you use E-Mount lenses with your phone — has arrived, it was inevitable that people would take these new interchangeable lens capabilities to comical extremes. Enter Facebook user Usperedi, who created the image above for Sony Alpha Rumors. Read more…

Sony’s New ‘Fun Size’ Action Cam Mini Packs the Same Punch in Two-Thirds the Size

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GoPro may rule the roost in the action cam market, but they aren’t the only ones with their hand in the basket. Sony makes a lineup of action cams as well, and today they’ve announced their latest adventure seekers camera, the Sony Action Cam Mini: a fun-sized version of the AS100v that packs just as much power into just two-thirds the size. Read more…

Sony Brings E-Mount Lenses and 30X Optical Zoom to Your Smartphone with New QX1 and QX30

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People have been questioning the wisdom of the Sony QX so-called ‘lens cameras’ since before they even arrived. CNET mocked the news when it was still a rumor, saying it made no sense for Sony to release a camera accessory that made your phone just as bulky as a real camera… why would people buy that and not a real camera?

Well, we’re not sure of the answer to CNET’s question, but it seems Sony is pretty confident in them, because they just released the QX1 and QX30: two new smartphone-mounted lens cameras that augment your smartphone with an E-Mount and 30x optical zoom, respectively. Read more…

Leaked: Sony’s Next Smartphone ‘Lens Camera’ Will Let You Swap E-Mount Lenses

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You get a leak! And you get a leak! Everybody gets a leak!

It looks like somebody (or a few people) in the know at Sony were feeling very generous this morning because we woke up to not one, but two separate sources of leaked photos showing a very exciting new product from Sony: the next QX, smartphone-mounted ‘lens camera.’

And it’s exciting because, in this case, the term ‘lens camera’ doesn’t really work anymore. This isn’t a whole camera contained in a lens… it’s more of a smartphone-attachable E-Mount that will let you swap out lenses! Read more…

First Pictures of Zeiss’ Rumored ‘Loxia’ Lenses Leaked, Will Arrive Early Next Week

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Earlier this week we shared the reliable rumor that Zeiss was about to lift the veil on a new ‘Loxia’ lens lineup designed for full-frame mirrorless cameras — at this point limited to the Sony a7, a7r and a7s.

Well, it seems that rumor was true, at least according to these leaked pictures of the 50mm f/2.0 and 35mm f/2.0 Loxia lenses said to be announced next week. Read more…