One of the most important things I’ve learned during my ongoing adventure as a small-town, self-employed photographer is that nothing is more important than the relationships I’m building. So when I decided sometime last year that I was going to do a 2012 promo I wanted to create something that looked elegant, something that the recipients could be a part of and most importantly, something that could start building long-lasting relationships. Read more…
QR codes have become an extremely popular way of linking to digital things from the physical world, and more and more businesses are displaying them in order to direct customers to their websites. Photographer David Sykes (whom we previously featured here) decided to take advantage of the craze to promote his new website and blog. Instead of an ordinary QR code, however, he decided to create an 8-foot square model of the code using things such as boots, calculators, briefcases, boomboxes, and champagne bottles. He then photographed the code on film and mailed out limited edition prints. Read more…
Singapore-based design agency One Paradox came up with this nifty idea for a promotional handbag for the Canon 500D DSLR. The camera strap handles make it the perfect bag for any photographers’ trip to the grocery store.
Confused about what Google’s new Photovine photo sharing app is all about? Here’s a short video published yesterday that explains the service without blinding us with hairy-chested dudes. “Instead of just posting a photo, you plant it and watch it grow.”
Aside from the fun-factor of “vines” planted for random topics, it seems like the service could be useful for spreading images of real-time news stories (e.g. protests, disasters, etc..), similar to what Twitter does with text and hashtags.
Wedding photographer Kirk Mastin hired Shep Films to create this stunning promo that really conveys his passion for the art. It’s pretty inspirational, even if shooting weddings isn’t your thing. How can you pass up hiring the guy after watching this?
Here’s an interesting video produced by Nikon that explains how their Nano Crystal Coat technology came about and how it works to reduce ghosting. The music and sound effects are pretty dramatic compared to what a Western company would put in a video like this.
Nikon created this beautiful video promoting Nikkor lenses, and included interesting looks into how their lenses are manufactured. Previously we shared a post showing how Canon manufactures their 500mm lens.