Posts Tagged ‘olympus’

First Leaked Photo of the Olympus E-P5 Confirms Retro PEN F-style Design

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Last month, a rumor emerged saying that Olympus’ upcoming E-P5 flagship Micro Four Thirds mirrorless camera would have a design inspired by the old Olympus PEN F. Today the first photograph of the camera leaked on the web, confirming that it will indeed carry a sleek new retro styling.
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Clever Ad Tells the Love Story of a Photog and an Olympus Camera

Creativity and humor score big points with consumers. That’s why photographers, camera companies and camera stores alike often employ one or both to get their customers’ attention. Some of what we’ve seen in the past includes James Hodgins’ Crappy Vs Snappy, Olympus’ ziplock bags of walnuts, and Schick’s razor photo fad.

The above video by Canada’s The Camera Store is another prime example. Instead of making a bland announcement, they decide to film this fun and funny ‘love story’ to let their customers know the store will once again be carrying Olympus brand cameras. Read more…

Ex-Olympus Chief Faces Five Years in Jail For His Role in $1.7 Billion Fraud

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Former Olympus president Tsuyoshi Kikukawa may soon spend up to five years of his life in prison for his role in Olympus’ massive financial scandal that rocked corporate Japan back in 2011. Prosecutors allege that Kikukawa orchestrated a coverup of $1.7 billion in company losses, one of the biggest frauds in Japanese history and the country’s equivalent of America’s Enron scandal.
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Olympus E-P5 May Be Coming ‘Soon’ and Lack an Electronic Viewfinder

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Rumors are starting to heat up about an upcoming Olympus E-P5, which would be the flagship PEN camera sitting on the highest tier (we briefly covered how Olympus’ PEN lines are organized in our recent review of the E-PM2). The latest things being said about the E-P5 is that it will have a new retro design, no viewfinder, and a relatively high price point.
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Review: Olympus E-PM2 Is Small, Speedy, And Sleek, But Its UI is Not

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Olympus first ushered its PEN brand into the digital age back in 2009 with the E-P1. Since then, the lineup has split into three distinct tiers: the E-P line for standard PEN cameras, the E-PL line for smaller “Lite” models, and the E-PM line for even smaller “Mini” models. Goldilockean photographers can therefore choose the size and feature set most appropriate to their needs (and hands).

Unveiled in late 2012, the E-PM2 is the second generation PEN “Mini”, offering pretty much exactly what the E-PL3 does except in an even tinier package, without a tilting screen, and carrying a friendlier price tag.
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Canon 70D to Reportedly Arrive by Month-End, Olympus E-5 Successor by Year-End

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It looks like we’ll be seeing at least two new DSLRs appear on the market between now and the end of this year. The latest rumors are saying that Canon will be launching a successor to the 60D shortly — perhaps by the end of this month — and that Olympus will be following up its E-5 DSLR with another pro-level Four Thirds DSLR body.
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New Olympus XZ-10 Photos, Upcoming 75-300mm MFT Lens Spotted

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A couple of new photographs of the Olympus XZ-10 high-end compact camera have leaked, revealing that the camera will look pretty similar to the current XZ-2.
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Leaked Photos of Olympus’ Next High-End Compact, the XZ-10

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Here’s a sneak peek at Olympus’ upcoming high-end compact camera, the XZ-10. It will likely succeed or be sold alongside the Olympus XZ-2, which features a 1/1.7-inch sensor and competes directly against the semi-large-sensor compacts of other manufacturers (e.g. Nikon P7700, Canon G15).
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Olympus Patent Shows Strange Futuristic Monocle-Style External Viewfinder

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Google has been working some time now on a camera-equipped device that’s worn over (or above) the eye. Olympus has something similar going on, but instead of a full-fledged camera, their device only serves as an external viewfinder for a separate digital camera.
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Olympus Hints at a Mirrorless Successor to the E-5, DSLR Line to End?

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In a recent interview with Quesabesde, Miguel Angel Garcia, the CEO of Olympus Spain, dropped another “official” hint at what the camera company is cooking up to replace the E-5. The subsequent article, which initially said that the camera would be compatible with both Micro Four Thirds and Four Thirds Lenses, has since been reworded to state simply that the replacement for the E-5 will be “capable of harnessing the full potential of Four Thirds lenses.”
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