nike

Brilliant Nike Ad Combines Archival Footage Into a Seamless Montage

If you spent any time on social media yesterday, you probably ran across the latest Nike ad titled "You Can't Stop Us." The brilliant bit of video editing was put together entirely from archival footage, combining multiple frames into a seamless montage that's dropping jaws left and right.

Abstract Long Exposure Photos of Sneakers Look Like Colorful, Glowing Vinyl

It's a frisbee! It's an LP! It's a... Nike sneaker!? Photographer Joost van Brug's abstract photos of 24 iconic Nike sneakers are unlike any shoe photographs we've seen before, mostly because you can't really tell they're photos of shoes.

Instead of taking regular images of the shoes suspended in midair or being worn by some athlete, he decided to take long exposures of the shoes being spun around.

Five Marketing Tips Courtesy of Instagram

Since its conception almost five years ago, Instagram has single-handedly changed the way individuals and companies represent themselves and interact with clients. Knowing this, and apparently feeling generous, they recently put together five tips for more successful marketing on Instagram that photographers might do well to take note of -- after all, build a solid enough following and you might make $15,000 overnight selling prints...

Pro Tip: Never Ask a Professional Golfer to ‘Aim for the Camera’

Back in the mid 2000s, when Tiger Woods was the number two player in the world (and about to embark on a 281-week number one run such as has never been seen again), he was part of a Nike commercial shot by director Frank Todaro. In a fit of inspiration, Todaro asked Woods to "go ahead and aim for the camera" -- and much to the camera's disappointment, Woods did.

Nike Can Decorate Your Sneakers Based on the Color of Your Instagram Snaps

Instagram has been used in many different ways. We've seen the app inspire an awesome DIY photo booth and even become the tool of choice for certain photography projects. However, we never expected to see the day when you could use your Instagram photos to customize your footwear. And yet, that's exactly what you can do with Nike's PHOTOiD web app.