This Sports Illustrated Tablet Demo by Jared Cocken came out a few months ago, before the announcement of the Hearst/LG/Marvell lovechild, the Skiff e-reader and Apple’s iPad. With the more announcements of technology that will become available just around the corner, this demo is worth a second look.
The demo is just one example of how tablet and advanced e-reader technology could be applied practically to bring the magazine medium into a digital format, not only adding an interactive feel, but increasing the scope of content — especially photographs.
While videos are also a prominent feature in the tablet demo, I get the reassuring feeling that magazines like Sports Illustrated won’t let go of still photography anytime soon as they shift into new media. In fact, photography seems to be a major selling point for e-readers and publications alike.
What do you think? Will the prospect of interactive magazines and photographs be enough to interest e-reader buyers and subscribers?