Posts Tagged ‘lytro’

The Original Lytro Light Field Camera is Only $60 for Amazon’s Gold Box Deal of the Day

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Back in 2011, Lytro announced the world’s first light field camera for shooting photos that can be refocused after they’re captured.

If you’ve been dying to own a piece of the new technology but have been put off by the $400 price tag, here’s some great news: the original Lytro camera is Amazon’s Gold Box Deal of the Day. It costs just $60 with free shipping.
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Lytro Opens a Physical Studio Location in Tokyo for Light Field Imaging

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Light field photo studios are now a thing. This morning Lytro launched the world’s first light field imaging studio in Tokyo, Japan.
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Lytro Raises $50M to Shift Focus from Still Photos to Video and Virtual Reality

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Lytro has announced that it just raised $50 million to undergo a “strategic shift” in strategy. Instead of focusing on light field photography and refocusable 3D photos, the company plans to expand into the fields of video and virtual reality. A large number of jobs will be shed during this process.
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Wedding Photos Shot with a Lytro Light Field Camera

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Earlier this month, we shared some sample photos showing how Lytro’s Illum light field camera performed in capturing the NFC Championship game. Here’s another look at the camera with a very different subject matter: wedding photographs.
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Interactive 3D Photos from NFC Championship Game Shot with the Lytro Illum

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When the Green Back Packers played the Seattle Seahawks this past weekend in the NFC Championship Game, Seattle-based photographer Mike Sternoff was there documenting the action from the sidelines with a Lytro Illum light field camera.
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Lytro Unveils ‘Focus Spread’, A Feature That Lets You Pinpoint Where Focus Starts and Ends

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Lytro has released Version 4.1 of its desktop light field photo editing software, and one of the main new features is something called “Focus Spread.” It’s a revolutionary feature that takes advantage of Lytro’s “shoot now, focus later” abilities, giving photographers the ability to control where focus starts and stops in a photo.
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Lytro Branches Out from Photography, Offers Unprecedented Access to Their Tech for $20K

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The folks at Lytro have always believed that light field technology is the future, and not just for photography and storytelling. They believe that anything with a lens and a sensor can benefit from the technology, and with today’s announcement of the Lytro Platform, they’re opening up their proprietary tech to anybody who wants to partner up with them and expand light field into new markets. Read more…

MultiCam App for iOS Lets You Shoot First, Pick Focus and Exposure Later

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Ever since iOS 8 was released, most major camera apps have released updates allowing you to control things like exposure, focus, ISO and more thanks to the unprecedented access to iOS camera settings the new release allowed.

The MultiCam app also lets you adjust focus and exposure on iOS 8… but it handles things a bit differently. It lets you do it AFTER you’ve taken the shot, and it uses a creative approach to doing it. Read more…

Play Around with Refocusable Images from Pelican Imaging’s ‘Light Field’ Camera for Smartphones

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With each passing day, it seems as though light field photography (and its imitators) is becoming more and more ubiquitous. Patents here, rumors there, it’s a conglomeration of what is very likely the next frontier in photography.

And this past week, Pelican Images published a collection of online 3D viewer images captured with its thin light field camera that might be making its way into mobile devices soon. Read more…

Lytro’s Interactive Light Field Images are Now Viewable in Full Glory on 500px

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One of (if not the) main challenges Lytro faces as it attempts to bring light field photography into the mainstream is the fact that there aren’t a lot of places you can actually experience the ‘living’ images where they’re, to use Lytro’s vernacular, alive.

Most places just don’t support viewing of the interactive images, and while Lytro has taken some steps to remedy this in the past, the company just took what amounts to a giant leap. Read more…