Posts Tagged ‘leicame’

Leica Unveils the M and M-E: Beefed Up and Stripped Down Rangefinders

With much fanfare, Leica announced its new M and M-E digital rangefinders at Photokina today. The M breaks new ground by introducing some fancy new features that have never been seen before in an M rangefinder, while the M-E is the company’s attempt at offering an entry-level digital rangefinder.

Notice that Leica has done away with its standard naming strategy. Apparently Leica is doing what Apple did with the iPad: leaving out the generation in the name entirely. In future, we’ll be saying “Leica M” with “20th generation” in parentheses rather than Leica M20.
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